Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Automobile


PSA Group inaugurated its first regional headquarters in the 'Dubai Airport Free Zone' (DAFZ) to promote the group's presence in the region. 

Dubai, UAE, March 19, 2017:  The high-profile event was attended by Dr. Mohammed Al Zarooni; Director General of the Dubai Airport Freezone Authority (DAFZA), UAE's celebrated rally driver Sheikh Khalid Al Qassimi, Jean-Christophe Quémard, Executive Vice-President; Africa-Middle East of PSA Group and Cedric Zayoun; Managing Director of the GCC  region at PSA Group.

Welcoming PSA Group to DAFZA, Dr. Mohammed Al Zarooni said: “The opening of PSA Group new facilities in DAFZA is a welcome addition to the diverse range of high-value and leading brands that have chosen to set up their offices here. Their presence will allow them the advantage of utilizing DAFZA's state-of-the-art facilities which is expected to play a key role in the efforts to reinforce their presence in the Middle East and drive in more growth to their company. Rest assured, DAFZA is affirming its continuing support for PSA Group and other companies in the Freezone that have placed strong emphasis on innovation and research & development (R&D), acting as a key partner in their move to achieve high levels of performance and profitability.”

Jean-Christophe Quémard, highlighted the Group's regional strategy, stated: “The GCC region is amongst the most important markets for the Group, where establishing tangible growth is a top priority. We have set a target of selling 1 Million vehicles by 2025 in Middle East and Africa. Our Push to Pass strategy continues to prove a great success with quality and innovative products being some of the main ingredients; and the European Car of the Year award for the all-New Peugeot 3008 SUV, is one of our greatest achievements under this strategy.” 

Cedric Zayoun, Managing Director of the GCC region at PSA Group, added that the new regional headquarters of the Group in DAFZA contributes to consolidate PSA Group relations with existing and future customers. “Benefiting from the multiple advantages provided by DAFZA, combined with providing the necessary support for all authorized distributors in the region, will in turn improve product supply and after-sales service. We are thrilled to officially announce that the Peugeot 3008 SUV, will be launched in the local market in May 2017. We are very confident that the long-awaited vehicle will be a great success in the GCC region.


Posted by : GoDubai Editorial Team
Viewed 13963 times
Posted on : Sunday, March 19, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Al-Futtaim Motors continues crackdown on counterfeit car parts with support of Al Ain Economic and D...
Next Story : World's Best Family SUV – the All-New Land Rover Discovery Makes its Debut in the United Arab Emirat...
Email this article Print this article

Share this article with your friends and followers


Back to Top  
Most Viewed Press Release posted in the last 7 days
Top Perfume Picks for Mother's Day @ Glambeaute.com
Filorga Launches Lift Range
Nissan's e-POWER technology wins environmental award
The Global Sensation UFO Lands in Europe at Cosmoprof 2018
Discover the MISA Cho Gong Jin Oriental and Herbal Skincare Range from Missha
Max launches its Inaugural Abaya Collection
Drink yourself to looking younger with Skinade
Mother's Day Offer from Blush N Curls Salon
It's Mother's Day!
The V-Tox Facial by Linda Meredith Skincare
Corporate Power Dressing redefined at Kachins Signature
Al-Futtaim Honda launches 10th generation Honda Accord
GMC sets a new GUINNESS WORLD RECORDS title in partnership with Abu Dhabi Police
LULU Organic Food Activation
The only line you'll love in your face – your perfect jawline!
ba&sh's Spring-Summer collection 2018
OMEGA Launches its NATO Strap “Pop-Up Boutique” in Paris
Raymond Weil introduces the Maestro Blues
Cadillac Alghanim kicks off world-class opportunity in Kuwait
GUESS Unveils the Kids Spring 2018 Collection and Campaign
A Meet & Greet with the Pakistani Cricket Sensation Umar Akmal
Milan-san Remo a Dream Target as Uae Team Emirates Announce Super-seven Line Up
The Spring Summer 18 Womenswear Collection
Beyond Beauty partners with Platinum Records to position teen sensation Hala Al ...
Awqaf and Minors Affairs Foundation Attracts 1200 Emirati Job Seekers at Careers...
Join the UAEs first Women's Warrior Challenge.
Samsung Mother's Day Blurbs 2018
Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum Inaugurates SIKK...
Scuderia Ferrari Father & Son Gift Set
Sanofi introduces innovative therapy to help address high unmet medical needs of...
UAE's first ICU Symposium attracts over 150 of GCCs top healthcare professionals
Top Picks for Babies & Kids @ Glambeaute.com
From Jade to Diamond
SOUQ welcomes 3M's innovative products to serve everyday customer needs
10th Emirates Airline Festival of Literature Ends with a Bang!
Velvet Caviar meets Roger Dubuis Diva power
Lufthansa Group achieves best result in its history
IKEA launches the OMEDELBAR limited-edition collection!
Centrepoint Partners With Anghami To Launch New Talent Sessions
Alexey Firsov Solo Exhibition
Agreement signed in the presence of His Highness Sheikh Mohammed Bin Zayed Al Na...
Dubai ranked amongst the world's top destinations for FDI in the real estate market
Business of beauty goes green at Beautyworld Middle East 2018 as Natural & Organ...
2XL launches “Caspar” living room collection in grey
Dubai WoodShow takes off with more than 300 exhibitors from 55 countries and six...
10 Must-see Activities at Dubai International Horse Fair This Week
Chloé Reinterprets the Iconic “Carlina” Sunglass With an Exclusive Twist Motif
Galeries Lafayette Le Gourmet Food Fest returns back to City Walk
24,208 school pupils take part in inspirational ‘lema?' sessions