GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Automobile

 
  Share

PSA Group inaugurated its first regional headquarters in the 'Dubai Airport Free Zone' (DAFZ) to promote the group's presence in the region.

Dubai, UAE, March 19, 2017: The high-profile event was attended by Dr. Mohammed Al Zarooni; Director General of the Dubai Airport Freezone Authority (DAFZA), UAE's celebrated rally driver Sheikh Khalid Al Qassimi, Jean-Christophe Quémard, Executive Vice-President; Africa-Middle East of PSA Group and Cedric Zayoun; Managing Director of the GCC region at PSA Group.

Welcoming PSA Group to DAFZA, Dr. Mohammed Al Zarooni said: “The opening of PSA Group new facilities in DAFZA is a welcome addition to the diverse range of high-value and leading brands that have chosen to set up their offices here. Their presence will allow them the advantage of utilizing DAFZA's state-of-the-art facilities which is expected to play a key role in the efforts to reinforce their presence in the Middle East and drive in more growth to their company. Rest assured, DAFZA is affirming its continuing support for PSA Group and other companies in the Freezone that have placed strong emphasis on innovation and research & development (R&D), acting as a key partner in their move to achieve high levels of performance and profitability.”

Jean-Christophe Quémard, highlighted the Group's regional strategy, stated: “The GCC region is amongst the most important markets for the Group, where establishing tangible growth is a top priority. We have set a target of selling 1 Million vehicles by 2025 in Middle East and Africa. Our Push to Pass strategy continues to prove a great success with quality and innovative products being some of the main ingredients; and the European Car of the Year award for the all-New Peugeot 3008 SUV, is one of our greatest achievements under this strategy.”

Cedric Zayoun, Managing Director of the GCC region at PSA Group, added that the new regional headquarters of the Group in DAFZA contributes to consolidate PSA Group relations with existing and future customers. “Benefiting from the multiple advantages provided by DAFZA, combined with providing the necessary support for all authorized distributors in the region, will in turn improve product supply and after-sales service. We are thrilled to officially announce that the Peugeot 3008 SUV, will be launched in the local market in May 2017. We are very confident that the long-awaited vehicle will be a great success in the GCC region.


Posted by : GoDubai Editorial Team
Viewed 11236 times
Posted on : Sunday, March 19, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Al-Futtaim Motors continues crackdown on counterfeit car parts with support of Al Ain Economic and D...
Next Story : World's Best Family SUV – the All-New Land Rover Discovery Makes its Debut in the United Arab Emirat...
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
LG DUALCOOL Air Conditioner Builds a Tower of Chocolate
Dune London: The Autumn/Winter17 campaign
Max Mara: Iconic Coats - Manuela & Teddy.
Contour, Highlight and Bronze your Body with Ease with Madame LA LA
Vintage is the rage for new Chronofighter range
SAINT HONORE Charisma “Twist” for elegant lady
Marina Rinaldi : Ashley Graham continues her role as the face of the brand for ...
LG Robots to Connect People for A Better Tomorrow
Ferrari Portofino: the Italian Grand Tourer par excellence
CITIZEN opens refurbished boutique at Sharjah City Centre
Exhilarating new Roger Dubuis pop-up boutique in the US
Panasonic announces robust plans for Middle East under new leadership
Mango Fall/Winter17 - Denim Special
Michael Kors Collection Spring 2018 Fashion Show
Weekend Max Mara : The Pasticcino Bag - Fall/Winter 2017
Huawei CBG supports the Middle East Innovation Agenda by bringing cutting-edge i...
TAG Heuer's Globetrotter Exhibition Opens in Dubai Mall on September 15, As Part...
Dubai Culture Takes ‘Dubai Next' to London Design Festival
Ulysse Nardin Presents Classico Zheng He
Kate Upton, Ashley Graham, Andreea Diaconu, Skai Jackson and more in Michael Kor...
'COÉGA'S Got You Covered' in New AW17 SPF50 Family Swimwear Collection
Malabar Gold & Diamonds recognized as the ‘Superbrand' 5th time in a row by Supe...
New Balance Introduces the 574 Sport in Celebration of the Dubai Mall Store Opening
Vacheron Constantin Pays Tribute to the Middle East with Exclusive Overseas Time...
The Longines Avigation BigEye: Aesthetics and tradition in a pilot's watch
NMC Healthcare wins ‘Brand of the Year 2017' by Superbrands
DeLaCour Reflect Tourbillon
IPhone 8 and IPhone 8 Plus to Arrive at DU on September 23
Star styles in TKD Lingerie's September surprise sale
Business and academia collaborate at Dubai Science Park to shape the science sector
Glittering beauty set with diamonds - a true Gilda beauty
Curtin University opens in the Middle East
MICHAEL Michael Kors Fall 2017 Nouveau Novelty Bags
Robin Singh to launch sports academy in Dubai
Abu Dhabi Ports recognised for exceptional Security Management; Receives ISO 280...
Saudi Investors to Keep Faith in Dubai Real Estate - Developer
SOUQ.com partners with Honor to bring the beautifully brilliant Honor 9 exclusiv...
ADNOC Distribution expands international sales footprint
UAE Team Emirates La Vuelta Wrap-Up
Airbus signs MoU with Dubai Land Department to explore the use of advanced geosp...
VFS Global opens first Chinese Visa Application Service Center in the Middle Eas...
Danube Properties Bags two prestigious awards this September
DMC partners with Marasi News to further reinforce its excellence in the market
ENEC CEO Highlights Priorities of UAE Peaceful Nuclear Energy Program at WNA Sym...
DIFF Presents Two Outstanding Films for Golden Globe Consideration
Dubai Land Department to promote Dubai real estate internationally
ZENITH DEFY LAB
Huawei Joins Z-wave Alliance Board of Directors
Empower reinstates its position in carbon neutral practices
Four Strategic-level Government Agencies Move to Dubai Design District