GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >>

 
  Share

Now Dads can learn how to journey through the store in just five minutes! #IKEA_DAD

Dubai, 20 June 2017: IKEA, the Swedish home furnishing retailer, has revealed one of its biggest and best kept secrets as a gift this year for all dads on Father's Day – the infamous hidden shortcuts that allows you to journey through the store in 5 mins. This Father's Day, IKEA wanted to acknowledge all the unsung family patriarchs, quietly supporting their family, day in and day out, all year long! Now Dads can choose their route, pick up the items on their shopping list and whizz through to the IKEA Restaurant & Café much faster.

One of the biggest myths is that men dislike shopping, when they actually prefer to shop differently. Men like to get in, get what they need, and then get out. They are generally not comparison shoppers and will pay more for what they want rather than spend more time running down bargains. Men usually shop alone, seldom compare prices, and don't care about colour. Given IKEA's great additional features that you can find at the store, including the Picking Service, Småland for children, IKEA Restaurant & Café and the Locker areas, this exposed shortcut map is now a game changer. Men can spend more time finding what they need as well as enjoying the benefits of the store.

Lemya Osman, Communication & Interior Design Manager at IKEA UAE, Qatar, Egypt and Oman stated, “We at IKEA concentrate on the overall experience that all our shoppers will embark on from the moment they step into the store till they leave. That is why we have a great restaurant and its delicious food menu, keeping the non-shoppers satisfied with a good bite to eat while they wait. So for Father's Day this year, we wanted to give back to those Dad's by providing them the secrets behind our hidden shortcuts which will allow them to shop according to their own convenience.”

For those who want to honour their dad this Father's Day – IKEA has some fun and practical gifting options too!

FIXA Tool Box Set
Product Description: 1-speed cordless screwdriver/drill for general screw-driving or simple drilling work.
Price: AED 95

STRANDMON Wing Chair
Product Description:
Bringing new life to an old favourite. We first introduced this chair in the 1950's. Some 60 years later we brought it back into the range with the same craftsmanship, comfort and appearance.
Price: AED 995

UPPHETTA Coffee Maker
Product Description:
Pour hot water over ground coffee beans or tea leaves, push down the strainer and serve straight from the coffee/tea maker.
Price: AED 39

KNIPPE Hat & Coat Stand
Price:
AED 125



Posted by : GoDubai Editorial Team
Viewed 86779 times
Posted on : Tuesday, June 20, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Enjoy the excitement of bathroom renovation with Ideal Standard.
Next Story : Poise and beauty for the basin: GROHE adds new touchless faucets to its Essence and Eurocube lines
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Michael Kors Presents Spring 2018 Jewelry
Malabar Gold & Diamonds makes historic gain Opens 11 showrooms in a day across 6...
Max Fashion #ForgetFilters Campaign Celebrates Living for the Moment
IKEA Welcomes Children in-store to Spread Love for the Arabic Language as Part o...
Sports Bras Banishing Bounce by 83% arrive in store
Transform Your Lips With Glitter Flip Liquid Lipsticks from Ciaté London
LG Exploring New Commercial Opportunities With Expanding Robot Portfolio
New Year, New Skin with the Labo Transdermic Anti-Aging Range
LG's 2018 Speaker Lineup Wows With Premium Sound, Ease of Use and Now Smart Capa...
We Sheet You Not! Foreo Announces End of Face Mask Epidemic
Transform Your Skin In 2018 with QNET's Revolutionary Elixa Skincare
Experience the ultimate beauty extravaganza as MyBeautyFest kicks off with the i...
Qabala joins Air Arabia's Azerbaijan network
Golden Bridge Rectangle Diamonds designed to dazzle
Michael Kors Presents Spring 2018 Watches
Bubble Clown by Matt Barnes
DS Podium Chronograph Lap Timer – Racing Edition
New Year, New Skincare!
Coach presents the Grand Stainless Steel Bracelet Watch Collection
Land Rover's 70th Anniversary Begins With Restoration of ‘Missing' Original 4x4
AIGNER Love
OMEGA and Pyeongchang 2018
Celebrate love with Rado
Corum Bubble Art For Those Who Appreciate A Work Of Art
Shimmering Gilda takes on a silvery sheen
Garden Party Style and Cult Classics: Swatch Launches Spring-summer 2018 Collection
Marine Torpilleur Military made for men who chart their own destiny
New Year – New Savings now with Al-Futtaim Honda
Joyalukkas grows presence in Singapore with new showroom on Serangoon Road
Samsung Delivers Vision for Open and Intelligent IoT Experiences to Simplify Eve...
Samsung Electronics' 2018 Smart TVs Become First to be Industry-Certified for En...
Scuderia Ferrari presents the latest RedRev Watch Collection
Dubai Culture Organises ‘Carnival of Ideas'
EUROSTAR presents seven global tech majors at CABSAT 2018
Nissan and NASA extend research into autonomous mobility services
Spring/Summer 18' Beauty Picks from Missha Cosmetics
World Future Energy Summit's inaugural Mobility Conference to discuss future of ...
Nissan reaffirms importance of electrification at World Future Energy Summit
Malabar Gold & Diamonds strengthens its global position as a leading jewellery r...
Dubai Tour team line-up announced: 16 teams of seven riders at the start
Mashreq Bank offering credit cards for every passion
Abu Dhabi Quality and Conformity Council Completes Verification of Fuel Meters a...
Renault-Nissan-Mitsubishi Launches a Venture Capital Fund to Invest Up to $1 Bil...
Panasonic Jaguar Racing Set Their Sights on Marrakesh E-Prix
HP Fuels the Future of Computing at CES 2018
Dubai Health Forum announces key speakers.
Dubai Customs receives Azerbaikjani outgoing Consul General
ZAKK Air specialised headset for athletes launched in UAE
LG's Award-winning 4k Uhd Projector to Debut at CES 2018
UAE Rejoice: PAN Emirates to not charge VAT to customers in 2018