GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Technology

 
  Share

Dubai, UAE (August 9, 2017): Better Life, one of the leading home appliance retailers in the UAE and a division of Easa Saleh Al Gurg Group LLC, has launched the new line of kitchen appliances from ‘Smeg', a leading brand from Italy that features stylish designs and elegant kitchen solutions. Made in partnership with world renowned architects, Smeg's portfolio at Better Life is marked by an eclectic mix of large and small appliances that can convert a contemporary kitchen space into a vivid canvas.

Leading the Smeg collection is its ‘50's Retro Style' refrigerator line that fuses aesthetics with technology whilst displaying recognizable cues of the style scene from 1950's. From the splatter of Pop Art colours to smooth rounded corners, Better Life's curation of award-winning Smeg products represents a modern interpretation of traditional appliances that breathes new life into the culinary landscape of the UAE

Customers at Better Life can experience Smeg's iconic ‘FAB20 Refrigerator' range as well as the smaller domestic appliance collection that consist of toasters, mixers, blenders, kettles, juicers and espresso coffee machines – all crafted in vibrant pastel and other exciting hues.

Ziad Houdeib, General Manager, Better Life, said: “We are thrilled to have Smeg products on our shelves and offer customers multiple choices in home appliances. The new products reflect a confluence of strong design ethos with innovative technology, and go a long way in giving urban homes a distinct look. This collaboration furthers our ambition to transform Better Life into a one-stop shop for comprehensive kitchen solutions where high-tech functionality meets artistic brilliance through appliances that simplify household chores.”

The quirky ‘50's Retro Style' family of refrigerators and small appliances have proven to be award-winning designs at numerous prestigious events, including Good Design Award, Designer Kitchen & Bathroom Awards 2015 and Red Dot Design Award 2016 amongst others.

Visually arresting design is not the only reason that will make Smeg a brand of choice at Better Life. Exhibiting a strong technological framework, the '50's Retro Style' refrigerators come with ‘A+++' energy efficiency rating and save up to 20% more energy compared to its predecessor, ensuring that the compressor powers maximum performance at optimal electricity consumption.

In Dubai, Better Life is present in Mall of the Emirates, City Centre Mirdif and on Al Ittihad Road in Deira. It is also present in Abu Dhabi at Al Raha Mall and Dalma Mall.


Posted by : GoDubai Editorial Team
Viewed 5948 times
Posted on : Wednesday, August 9, 2017  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Dubai Electronic Security Center launches “Online Safety Skills” summer camp
Next Story : ERICSSON joins Zain Kuwait-led utilities digital transformation project
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
New Must-Have Beauty Products from GOSH this October
Four UAE Designers Take Home LG Signage Design Award
Huawei unveils the long-awaited HUAWEI Mate 10 and HUAWEI Mate 10 Pro
LPG Endermologie Offers A Chronobiological Slimming Gel
Level Shoes Hosts Christian Louboutin for “Dear India”
ICONIC Youth Fashion Show Experience
Glamazle.com introduces Super Matte ‘Glambry' lip tints for the perfect pout
Diamonds Are Everyone's Best Friend! VOD Dubai International Jewellery Show 2017...
The Graham Chronofighter Vintage GMT is the tough guys' ticket to time travel
SCTDA ‘My Destination' Program Kicked Off with SUC Students
The Rado True Shadow - Limited edition timepiece co-created with Japanese design...
Beauty Night Is Back at Sheraton Dubai Creek
The Lacoste 12.12 Kids Collection
Reinventing Raymond Weil's Emblematic Chronograph - The Refined Swiss Watchmakin...
Moving on Up! Saudi Arabia to Underline Status as Regional Food Manufacturing Fo...
MICHAEL Michael Kors: Fall 2017 Sadie Large Leather Satchel
PUMA X Photographer Gunner Stahl For Autumn/Winter 2017
Dubai Chamber concludes high-level trade mission to Malta
GUESS Launches Stunning Array of Collections for Fall17
Coffee at the touch of a button with ‘Quespresso'
Introducing FitFuse by COÉGA Sunwear
Ali & Sons Audi unveils all new Q5 and SQ5 in Abu Dhabi and Al Ain
Regional Storytelling Takes Centre Stage at DIFF With Muhr Feature Category
Renault KOLEOS achieves five-star Euro NCAP rating
Humaid Mohammed Al Qatami, Director General, Dubai Health Authority Officially O...
Versace Fall/Winter 2017 Collection
Maserati Merchandise Products
More café re-opens its doors
CNN's Marketplace Middle East uncovers the DIFC's central role in Dubai's econom...
‘brands4u', the biggest factory outlet opens in Reef Mall, Dubai
Career of Egyptian Writer Wahid Hamed to Be Honoured With Arab Lifetime Achievem...
Glambox.me - Get Glam On The Go
Airbus and Bombardier Announce C Series Partnership
RAYMOND WEIL'S Freelancer Ladies - The Ideal Ally for the Modern Active Woman
The Dubai Mall celebrates Diwali with a splash of colour
Plentiful Cinema-based Activities Offered by SICFF 2017
Seagal Shows Off the Stunning Jules Verne Instrument II from Louis Moinet.
Peugeot on the Podium at Rallye Du Maroc: Ready to Tackle Dakar 2018 After a Pro...
Partnership between Roger Dubuis and Emirates Airline Foundation
Christmas just got easier with Al-Futtaim ACE
Celebrate festival of light at home with your loved ones
Kalimat Group Brings Arabic Literature to the Fore at Frankfurt Book Fair
Airline New Distribution Capability to Get Boost from ATPCO and SITA
Breast Cancer and Fertility preservation
British Security Industry Association zooms in on Mid East's US$4.8 billion comm...
Dubai Health Authority receives Canadian delegation at Dubai Future Accelerators.
Robinsons Launches the Hall of Fashion and Accessories
Trend Alert: Think Pink
Jafza named best free zone in the world for large companies
Dari Home opens in The Dubai Mall