Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >>


…and 22% would give up their partner! 

United Arab Emirates, 18 February 2018:   Most people in the UAE get an average of seven healthy hours of sleep a night, yet we still yearn for more according to a poll* conducted by much-loved Swedish home furnishing retailer, IKEA. Work stress, kids and technology came out on top when people were asked why they were missing out on sleep. But the most revealing statistic showed that 48% would give up social media for an extra hour in bed each day, with nearly one in four saying they would give up their own partner!

Technology features heavily in our sleep and bedroom habits; half of the respondents admitted that they look at their phone before they speak to their partner in the morning, and on average 60% will look at an electronic device within five minutes of waking up.

Vinod Jayan, Managing Director – IKEA UAE, Qatar, Egypt and Oman said, “Sleep is a very emotive subject, it's personal to all of us and something that we are very protective of. But with busy lives and technology always by our side, we can sometimes struggle to get the quality hours we need to wake up feeling refreshed and revived.”  

Despite getting the required amount of sleep each night, nearly half wake up in the night regularly. The poll also revealed that one in three believe they miss out on many hours of sleep and if they could, they would take back an equivalent of two and half weeks' worth of sleep a year. However, bedtime rituals vary greatly from person-to-person; from reading (17%) to meditation (18%) and music (14%) to showering (6%), however nearly a third don't have any ritual to help them nod off. 

“At IKEA we believe that to enhance your sleep and relaxation, you don't need to give up the things you love most in life, but it is important to not only focus on the mattress and bed that you choose, but also the surroundings of where you sleep.”, Vinod continued. 

As part of its current campaign ‘make room for sleep and relaxation', IKEA is launching the ‘Nap Truck' with a beautifully designed bedroom inside, for sleepy passers-by to take a 20-minute power nap. The IKEA Nap Truck will be touring the city of Dubai, Abu Dhabi and Al Ain from 22 February to 6 March. 

Posted by : GoDubai Editorial Team
Viewed 9052 times
Posted on : Sunday, February 18, 2018  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Pure Health to operate National Unified Medical Records program
Next Story : ‘First Aid Training' for Mental Health at The LightHouse Arabia
Email this article Print this article

Share this article with your friends and followers


Back to Top  
Most Viewed Press Release posted in the last 7 days
Top Perfume Picks for Mother's Day @ Glambeaute.com
Filorga Launches Lift Range
Nissan's e-POWER technology wins environmental award
The Global Sensation UFO Lands in Europe at Cosmoprof 2018
Discover the MISA Cho Gong Jin Oriental and Herbal Skincare Range from Missha
Drink yourself to looking younger with Skinade
The V-Tox Facial by Linda Meredith Skincare
Mother's Day Offer from Blush N Curls Salon
It's Mother's Day!
Corporate Power Dressing redefined at Kachins Signature
Al-Futtaim Honda launches 10th generation Honda Accord
The only line you'll love in your face – your perfect jawline!
GMC sets a new GUINNESS WORLD RECORDS title in partnership with Abu Dhabi Police
ba&sh's Spring-Summer collection 2018
OMEGA Launches its NATO Strap “Pop-Up Boutique” in Paris
Raymond Weil introduces the Maestro Blues
Top Picks for Babies & Kids @ Glambeaute.com
GUESS Unveils the Kids Spring 2018 Collection and Campaign
Cadillac Alghanim kicks off world-class opportunity in Kuwait
A Meet & Greet with the Pakistani Cricket Sensation Umar Akmal
Beyond Beauty partners with Platinum Records to position teen sensation Hala Al ...
The Spring Summer 18 Womenswear Collection
Milan-san Remo a Dream Target as Uae Team Emirates Announce Super-seven Line Up
IKEA launches the OMEDELBAR limited-edition collection!
Awqaf and Minors Affairs Foundation Attracts 1200 Emirati Job Seekers at Careers...
Samsung Mother's Day Blurbs 2018
The Collection by Phuong Dang
Her Highness Sheikha Latifa bint Mohammed bin Rashid Al Maktoum Inaugurates SIKK...
Join the UAEs first Women's Warrior Challenge.
Scuderia Ferrari Father & Son Gift Set
From Jade to Diamond
SOUQ welcomes 3M's innovative products to serve everyday customer needs
Chloé Reinterprets the Iconic “Carlina” Sunglass With an Exclusive Twist Motif
The era of Quiet Rebels
Lufthansa Group achieves best result in its history
Agreement signed in the presence of His Highness Sheikh Mohammed Bin Zayed Al Na...
Business of beauty goes green at Beautyworld Middle East 2018 as Natural & Organ...
2XL launches “Caspar” living room collection in grey
Dubai WoodShow takes off with more than 300 exhibitors from 55 countries and six...
Galeries Lafayette Le Gourmet Food Fest returns back to City Walk
10 Must-see Activities at Dubai International Horse Fair This Week
TAG Heuer Continues its Automotive Legacy On & Off the Track with 3 New Contempo...
Turkish Airlines Closes Airbus and Boeing Orders
Blackberry® Keyone Bronze Edition Available Now in the Middle East
The Bremont 1918 Limited Edition Collection
LACOSTE reveals a new feminine watch collection - the Kea family!
Keventers unveils Kids Special Menu for Mother's Day
Emirati woman grabs first place in women's category of 18th Fazza Open Champions...
Boss watches presents Magnitude collection – a new angle on time!