GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >>

 
  Share

Dubai, UAE, April 24, 2019:  American Eagle Outfitters, Inc. (NYSE: AEO) announces that its American Eagle brand will continue to celebrate freedom, inclusion and difference through its #AExME brand platform, with the debut of its summer campaign this Ramadan. Shot against Miami's sapphire sea, it evokes the easy-going, optimistic and carefree nature of the season, by bringing a group of real kids together, as they celebrate summer. 

The campaign highlights American Eagle's commitment to self-expression by placing creative direction in the hands of its customer, allowing the cast, all discovered via social media, to style themselves in the summer collection. It is also free of retouching, continuing to highlight the company's commitment to celebrating real people, with passion and purpose. 

Key items from the collection include the Mom, Bermuda and Denim Short for women, along with tropical print sets, hawaiian button down shirts and tube tops. For men, there are neon hoodies, acid wash tees and the All-Day Shorts; a versatile athleisure design for beach to street style. Denim shorts will be available in neutral washes, along with the classic colors, such as black and blue.

This summer American Eagle launches a capsule collection suitable for Ramadan including dresses, denim jackets and fashion denim. 
AExME aims to enable kids to speak authentically about what matters to them. It is a celebration of their style, their stories, their spaces and selves. 

 



Posted by : GoDubai Editorial Team
Viewed 10486 times
Posted on : Wednesday, April 24, 2019  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Tory Burch Collection: Spring/Summer 2019
Next Story : Chloé Launches The New Spring/summer 2019 Advertising Campaign Featuring Two Iconic “rosie” Style Su...
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
Boss Bottled Oud Aromatic and Saffron: the New Enticing Fragrances
SPF Must Haves – for everyday sun exposure!
Michael Kors Co-hosts the 10th Anniversary of the Annual Filmmakers Dinner
Dubai Customs discusses more cooperation with vegetable and fruit sector
V-Circle / Logomania Edition & Greca Edition
Police Is the Official Eyewear in the Sony Pictures Film “Men in Blacktm: Intern...
Chronoswiss Flying Regulator Night and Day Limited Edition
MOUAWAD: Wedding Sets 2019
Eberhard & Co. pays extravagant tribute to Alfa Romeo with Quadrifoglio Verde ch...
Longchamp & Kendall Jenner Celebrate the Launch of the Longchamp Lgp Collection ...
Travel Essentials Guide
Splash latest product images
Karl Lagerfeld and Puma Introduce Two Special-Edition Sneakers
Salvatore Ferragamo Features Leather Sunglasses In the Spring/summer 2019 Adver...
The Luxury Closet supports Dubai Cares' global education programs
Embrace the Spirit of the Holy Month of Ramadan at Yas Mall, The Mall at World T...
Crazy Diamonds – Tradition With a Twist
Samsung Becomes First TV Manufacturer to Launch The Apple TV App and AirPlay 2
This Ramadan choose complete peace of mind with Al-Futtaim Toyota Pre-owned deals
Visit Dubai Festival City this Ramadan and Grab Exclusive Offers
Pure Gold Jewellers launches Arabic calligraphy diamond pendants for Eid
Marks & Spencer Unveils Its Chic Linen Summer Collection
Over 114,000 benefitting now from Malabar Gold & Diamonds CSR Initiatives with S...
The iconic Maserati GranTurismo joins Dubai Police luxury patrol fleet
Empower signs Gold Sponsorship Agreement with ASHRAE RAL for two years
Sultan bin Ahmed Al Qasimi Launches Kan Yama Kan Book Donation Campaign's fifth ...
Supreme Armenian Patriarch Hails UAE as Global Model of Peaceful Coexistence
Etihad ESCO signs Contracts with Sharaf Electronics to retrofit 15,000 Light Fixtures
A Contemporary Ode to Ancient Metallurgy
H.E. Sheikh Nahayan hails Australia's culture of tolerance as key factor behind ...
Kuwait's Al Shatti wins Epee gold, but Egyptian star Abouelkassem loses to Giaco...
Salem Ahmad Almoosa hosts MoI Ramadan Majlis Council held under the theme ‘Human...
Dubai Customs organizes first of its kind Suhur gathering for government female ...
Jaguar Classic Creates Tailor-made XK120 For Male Model David Gandy
Western Furniture announces Best Buy sale during Ramadan
STARZPLAY: Top ten picks for Ramadan 2019
Celebrate the spirit of Ramadan and Eid at home with Robinsons
Mohammed bin Rashid Space Centre opens registration for 22nd IAA Humans in Spac...
Dubai Customs receives WCO executive and showcases best communication practices
Icon Art Production invests over AED 15 million in Film, TV & Broadcasting Equipment
Dubai Smart City Accelerator Invites Applications for Third Cohort
DC Aviation Al-Futtaim receives IS-BAH accreditation for its Ground Handling ope...
Move up in life with Snowhite's second fashion destination in Al Qusais'
Dubai Investments supports UAE's Women of Determination through social program
Pogacar Rides Uae Team Emirates' Wave of Success With Gc Win in California
This Ramadan ‘Get Extra' on all 2019 Kia vehicles from Al Majid Motors
Celebrate Father's Day With TUMI
Grandweld Shipyards launches tenth boat of KOC fleet
Um Al Quwain Police and Pure Gold Jewellers unite prisoners with their families ...
Two MEFMA members recognized at Global FM Awards of Excellence 2019