GoDubai
  
  
  
  
Citylife > Press Release
  Home Contact us Add to Favourites
Most Recent Postings
More Press Releses
Featured Sections

Event Finder
A daily roundup of exhibitions, promotions and other events in Dubai and the rest of the Emirates.
Submit an Event
Latest Dubai Press Releases >> Entertainment

    Share
The campaign results exceeded what was achieved last year, with a value exceeding AED 606,000
 
Dubai, UAE, 19 May 2021: Dubai Culture and Arts Authority (Dubai Culture) concluded the second edition of the Ramadan Heroes campaign launched at the advent of the holy month in cooperation with its partners talabat, Emirates Red Crescent Authority (ERC) and the UAE Food Bank, benefitting over 76,000 people.
 
This campaign fell under the umbrella of Dubai Culture's humanitarian community initiatives aimed at promoting the spirit of benevolence and spreading the values of giving among society members. It also came within the framework of the Authority's efforts to support the UAE's agenda of achieving the global Sustainable Development Goals, especially the second goal — ending hunger — as well as of ensuring food security, improving nutrition, and promoting sustainable agriculture. The campaign also sought to support the 100 Million Meals' campaign, the largest food drive in the region launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum.
 
The Ramadan Heroes campaign allowed community members in the country to contribute by purchasing Iftar meals and ‘talabat Mart' Ramadan boxes through talabat that were safely and rapidly delivered, in coordination with the campaign's partners, to beneficiaries' homes across the UAE. The campaign succeeded in delivering Iftar meals and talabat Mart Ramadan Boxes to 76,652 beneficiaries with a total value exceeding AED 606,000.
 
Shaima Rashed Al Suwaidi, Director of the Marketing & Corporate Communication Department, and Acting Chief Executive Officer of Arts & Literature Sector at Dubai Culture, said: “During the holy month, the Emirati society once again embodied the values of generosity and compassion for which it has always been known, made evident through the support the campaign received from various society members. We are happy with what the Ramadan Heroes campaign has achieved, whose results exceeded what was achieved in last year's edition. We extend our sincere gratitude to our partners, who have made distinguished efforts to achieve the campaign's objectives, stressing the continuation of this fruitful cooperation in carrying out our community mission to promote the values of solidarity and giving as well as of charitable and humanitarian work in the UAE.”
 
HE Hamoud Abdullah Al-Junaibi, Deputy Secretary-General for Marketing and Resource Development at the ERC, praised the positive results achieved by the Ramadan Heroes for the second consecutive year, which contributed to mobilising support for vulnerable families and groups, providing them with food supplies during the holy month. He also stressed that the Emirates Red Crescent Authority highly regards such qualitative initiatives due to their resulting positive impact on social responsibility while also promoting mechanisms of cooperation and coordination with local partners.
 
Al-Junaibi added: “We are pleased that we were part of this initiative that expanded its programmes to reach 76,000 beneficiaries thanks to the good will and kindness of donors across the nation.”
 
Jérémy Doutté, Vice-President UAE at talabat, said: “Through the second edition of the Ramadan Heroes campaign this year, we were able to facilitate the donation of over 76,652 meals, exceeding last year's 50,000 meal donation milestone. This reflects the UAE's compassion and deeply-rooted spirit of philanthropy. We are very humbled by the success of our partnership with Dubai Culture, Emirates Red Crescent and UAE Food Bank, which enabled us to give back to the community we operate in during the holy month of Ramadan.  By devoting our platform for good, we connect our customers with charities in the UAE and beyond, and allow them to give back to the society safely and easily through the talabat app.  We are grateful for our ability to support such noble causes not only in Ramadan, but all year round.”
 
The purchased iftar meals and talabat Mart Ramadan boxes were delivered to workers and needy families across the UAE in coordination between Dubai Culture and its partners talabat, ERC, and the UAE Food Bank, taking into account sterilisation and safe deliveries. Iftar meals and talabat Mart Ramadan boxes were distributed in Dubai, Ajman, Umm al-Quwain and Ras Al Khaimah through the respective UAE Food Bank branches, while donations in Abu Dhabi were delivered via ERC. Donations to Sharjah and Fujairah were delivered in cooperation with Sharjah Charity Association and Fujairah Charity Association respectively.



Posted by : GoDubai Editorial Team
Viewed 5154 times
Posted on : Wednesday, May 19, 2021  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
Previous Story : Over 700 Abu Dhabi Kids Join Ramadan Rides Cycling Initiative
Next Story : Kristoff Storms to Second in Mallorca
Email this article Print this article

Share this article with your friends and followers
NewsVine

Comments

Back to Top  
Most Viewed Press Release posted in the last 7 days
GEMS Education Teacher Wins Brand New BMW X2 after Signing Up for an Emirates NB...
Max Factor X Priyanka Chopra Jonas: Matte Confidence Look
Curly Hair Girls Rejoice! Cult Haircare Brand SASHAPURE Launches in the Middle East
Major Saudi Aerospace Players to take part at Dubai Airshow 2021
Ogilvy Names Ben Messiaen Chief Client Officer for EMEA
More Than Half of UAE Residents Affected by Heart Disease
Lenovo Leads in Launching Windows 11 on New Yoga Laptops
Hyundai Motor Group Presents Its Vision to Popularize Hydrogen by 2040 at Hydrog...
Ministry of Health marks World Patient Safety Day 2021
Wizz Air Abu Dhabi's Inaugural Flight to Bahrain Takes Off
Patient Suffering from “Friedreich Ataxia” Regains Mobility with the Aid of Smar...
Get Ready For The Next-Gen Ranger!
Dubai Summer Surprises' Modesh Scholarship Shares AED 250,000 in Cash Prizes Amo...
SITA Takes Decisive Steps to Reduce Carbon Emissions to Become a Certified Carbo...
Lily Collins Weds in a Custom Ralph Lauren Gown
Genesis Presents Vision for Sustainable Future
Twitter is Connecting People With the Launch of Communities
TONDA PF
Ultimate Arctic Adventures on Ice With Jaguar and Land Rover
Hamdan Bin Mohammed Heritage Center announces: Few days left before Registratio...
The First Look at OMEGA in No Time To Die
GEMS Winchester School Fujairah becomes UAE's first school to win prestigious GL...
Look out for these Newly-Launched Premium Indian E-Bikes in UAE
SCCI trade Mission to Moscow holds fruitful meetings to boost economic, investme...
Samsung's New Galaxy Z Fold3 5G Receives Exceptional Response in the Pre-Order Phase
New Behind-The-Scenes Footage Shows Range Rover Sport SVR Preparing to Make an I...
HFZA's Stand at Big Five Woos Investors with Exclusive Privileges and Offers
UAE Home to Prominent Innovation Districts: Middle East Designated Leading Innov...
EETEN Urban Kitchen's Terrace Opens on Wednesday
Etisalat Reasserts Dominance as World's Fastest Mobile Network for the Second Co...
Block the Gold Rate with Malabar Gold & Diamonds' by Paying just 10% Advance
Lenovo Introduces the Powerful and Flexible ThinkEdge SE70 Edge AI Platform
Mubadala World Tennis Championship Returns to Abu Dhabi With New December Dates
Renault of Arabian Automobiles announces 1-3-5 offer on 2022 Renault Koleos
Thani Grabs Thrilling Grand Prix Victory as Team Abu Dhabi Make Perfect Start in...
Oris Big Crown ProPilot Rega Fleet Limited Edition
Ajman University honors its strategic partners on the occasion of the Internatio...
LG Launches Its Most Compact Soundbar in the UAE, The LG Eclair – Featuring Dolb...
Etihad Stuns Visitors to Mall of the Emirates With 50% Flight Discounts
Frontline Heroes Thank HH Sheikh MBZ
2021 Green Good DesignTM Award
DHA's Medical Education Department enhances features of its online learning platform
Team Abu Dhabi Primed for Big Grand Prix Battle in Italy
Aras Group Opens the first franchise of the famous German restaurant Haval Grill...
Union Coop allocates AED 10 Million on 9 Promotions this September
Abu Dhabi University and the Scholarships Office Sign a Memorandum of Understanding'
MBR Creative Sports Award continues to receive nomination files
Volvo Cars and Google Continue Partnership for Next Generation Safe and Connecte...
VFS Global Extends Exclusive Visa and Passport Services to Members and Employees...
Genesis G80 Named Best Upper Midsize Premium Car in J.D. Power 2021 Initial Qual...