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Smartphones have become an integral part of our lives. With the world taking a step into digitalization, phones are vital in our day-to-day activities. When considering one to purchase, user satisfaction is key. It includes factoring in how durable the device is, as well as its overall performance and affordability. 

Other considerations include the security updates, build and camera quality, display, storage, battery capacity, and processors. Above all these factors, what is most important is the reliability of the device. No one wants to purchase a gadget that breaks within a year or two of use. While the next era of smartphone innovation is about to unfold, we take a look at the most reliable brands in the industry.


Samsung
Having a global market, Samsung has established itself as an excellent smartphone company. Its manufacturing base is located in South Korea and has produced premium devices categorized into different series. 

Samsung easily tops the rank of the Android smartphones for its uniqueness and relative affordability. As the phone series come in different price ranges, there's usually something for everyone. Even with the contrasts in prices, you are guaranteed to purchase one with great durability. 

Over the years, it has improved not only the build quality but the software updates as well. It's, therefore, safe to say that the brand is one of the biggest names in the Android category and smartphone market in general.  In the first quarter of 2022, the brand was rated top in the New Zealand smartphone market with 45.2% of market sales having sold over 193,000 units in the country and 75 million units globally. It's no surprise as the phone offers a plethora of exciting features, from the OS to its exclusive Galaxy features. 

It even recently introduced the Exynos mobile processor that improved gaming on the smartphone. Users are now able to use apps and play online games smoothly and for lengthy sessions. In New Zealand, where Samsung is very popular, Kiwis can play strategy games to online casino ones, all fast and functional. For the latter, players are able to take advantage of casino bonuses NZ at top comparison sites. 

The platform also provides a plethora of reviews written objectively by experts. In addition, Kiwi players can find sites that accept NZD as payment. 

Apple 
Right from its establishment, Apple has made some of the best technological unveilings. Ranging from MacBooks to iPods, iPads, and iPhones, the company has stamped its name as a premium brand making significant growth over the years. 

Known for its smooth OS, great design, and sharp camera quality, it has developed a faithful customer base. Every year, enthusiastic Apple lovers flood stores to get their hands on the latest devices for a feel of the newest technological innovations.

Amazing features include iCloud which links all connected Apple devices and the iMessage feature which lets iPhone users communicate exclusively with one another. Others include the sharp camera quality and a top-notch camera. 

The company has paved the way for its own success making it subject to imitation by its counterparts in the industry. Compared to other brands, its devices have a luxury feel and typically cost higher than most. 


Xiaomi
While Xiaomi has not spent as much time in the market as Samsung and Apple, it has made a good impression on users in recent times. It was founded in 2010 by Lei Jun, released its first smartphone in 2011, and has since then become one of the largest smartphone manufacturers in the world. 

Its flagship brands are the Xiaomi Redmi and Mi series, which have grown significantly in popularity. The company has been able to create brand value owing to its focus on continuous innovation in technology. Likewise, it gained a large market share due to its extensive advertising and marketing strategies particularly in India and China, therefore boosting its smartphone sales.

With consistent growth, Xiaomi is competing with the top global mobile brands in the world. It has marked its presence in Asian, African, and even European markets with its exclusive Mi and Redmi Series. Already a success in several smartphone markets worldwide, it was notably rated by consumer watchdog, Consumer NZ as having a 95.3% reliability rating amongst phone users.




Posted by : GoDubai Editorial Team
Viewed 10676 times
Posted on : Friday, August 26, 2022  
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