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Dubai, 22 April 2021 – Big news for Maserati at the Shanghai Auto Show 2021. 

The largest Auto Show in the world reopens and the Trident Brand reveals the Levante Hybrid, the first electrified SUV in its history.
The MC20, Maserati's super sports car, makes its first appearance at the Shanghai Auto Show alongside the global premiere of the F Tributo Special Edition.

The new Nettuno engine and the full range feature on the stand. An area dedicated to connectivity underlines Maserati's affinity for innovation, while another area is reserved for the Maserati Fuoriserie customisation programme, presenting the Corsa, Unica and Futura collections.

Maserati CEO Davide Grasso commented: “Shanghai Auto Show is an extremely important event for our Brand. The Show marks a rebirth in difficult times. We believe strongly in this new beginning, and today we are showcasing several world premiere that project us straight into the future. The stand is dominated by the Brand's first electrified SUV, Levante Hybrid, which completes the Levante range and creates a new “family within the family”, now comprising V6 and V8 gasoline and hybrid propulsion systems.”

Levante Hybrid


With the Chinese debut of Levante Hybrid, Maserati takes a major step forward in its strategy for electrification, which began last year with the Ghibli Hybrid. 
“Faster. Greener. Unique”, Levante Hybrid is faster than a diesel, more sustainable than diesel or gasoline, and unique in its specific characteristics.

The Brand's new hybrid SUV combines the 4 cylinder, 2 litre engine with a 48 volt Hybrid system to recover energy during deceleration and braking. The hybrid car weighs less than the 6 cylinder engine version (gasoline and diesel), and above all, it has an even better weight distribution, thanks to the battery, mounted in the rear without any sacrifice in terms of load capacity, which balances the vehicle's weight to perfection. All designed to make Levante Hybrid even more agile and fun to drive. 

Thanks to a maximum power output of 330 hp and torque of 450 Nm delivered from just 2,250 rpm, the performance data of the new Levante Hybrid, only available with all-wheel drive, is very impressive: top speed of over 240 km/h and acceleration from 0 to 100 km/h in 6 seconds. 
What's more, Levante Hybrid is still in every respect the “Maserati of SUVs”, including in its sound, which, in spite of the hybrid propulsion, is the distinctive growl of every Trident Brand model.


In terms of appearance, the launch version is characterised by a new metallic tri-coat colour called Azzurro Astro, available within the Maserati Fuoriserie customisation programme in the Futura collection. 


This is a particularly deep, bright iridescent colour with high impact and a unique beauty. It is an interference colour, varying from an intense sky blue in the sunlight to ash grey on surfaces in the shade.

Other exterior and interior details contribute to the new Levante Hybrid's immediately recognisable design: some are in blue, the colour chosen to identify hybrid cars, already adopted by Maserati to distinguish the Ghibli Hybrid. 
On the exterior, blue characterises the three iconic side air ducts, the brake calipers (opt) and the C-pillar logo. The same shade reappears inside the car, on the embroidered seams of the seats. 
Last but not least, the Trident Brand's first hybrid SUV is constantly connected, thanks to the Maserati Connect programme. 

As well as at Shanghai Auto Show 2021, Maserati Levante Hybrid is also presented to the virtual world, with a digital event on the Brand's website (houseof.maserati.com).

F Tributo Special Edition


F Tributo Special Edition, represented at Shanghai Auto Show by the premiere of Ghibli F Tributo, embodies the incredible design and luxury of Maserati inspired by a motorsport and racing heritage.


The new special series is available on Ghibli and Levante in two exclusive colours: Rosso Tributo and Azzurro Tributo.
The exteriors are characterised by the contrast between the Rosso or Azzurro bodywork and the yellow wheel trims and brake calipers.
To complete the exterior look, Levante F Tributo is fitted with Anteo 21” wheels in Black and Ghibli F Tributo with 21” wheels in glossy black Titanium. 
In the cabin, the limited edition also matches the shades of the external details in the stitching of the Black full-grain “Pieno Fiore” leather, which is in red or yellow depending on the bodywork colour.

Maserati Fuoriserie


The Maserati stand includes an area emphasising that customisation has always been central to the services the Brand offers its customers: thanks to the new Maserati Fuoriserie programme, Trident cars can now be personalised to suit every buyer's individual tastes.
To help customers find their way around the thousands of possible combinations, three collections have been created, Corsa, Unica and Futura that express the Brand's power and represent its values of sportiness, elegance and innovation.

 

To mark Shanghai Auto Show, Maserati Fuoriserie has been extended with even more options on the Ghibli, Quattroporte and Levante range. New external paints and liveries, and wheel and brake caliper colours, are now available for order, as well as specific cabin combinations with different stitching colour schemes and interior layouts.


What's more, from today the Fuoriserie Programme also includes MC20, enabling purchasers to customise their super sports car's exterior with a wide selection of colours and liveries from the Corsa, Unica and Futura collections.

 

Ermenegildo Zegna Capsule Collection


Ermenegildo Zegna, a leading global luxury menswear brand, is a historic Maserati partner and the exclusive Capsule Collection realized by Zegna and Maserati for the Spring/Summer 2021 season is exhibited at the Chinese Show.
Both with histories that go back to over a hundred years, Maserati and Zegna prove that attention to details and visionary innovation can generate irresistible design.


Conveying all the timeless style and tradition of Ermenegildo Zegna and Maserati, the new Capsule Collection is designed to offer customers a range of sophisticated choices. 


A refined selection of outerwear, knitwear and fashion accessories embodies all the qualities of these two Made in Italy brands. The collection comprises garments in elegant materials, enhanced by PELLETESSUTA™ details and with the iconic Maserati logo.



Posted by : GoDubai Editorial Team
Viewed 3419 times
Posted on : Thursday, April 22, 2021  
Replication or redistribution in whole or in part is expressly prohibited without the prior written consent of GoDubai.com.
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