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    Featured in Technology
    Ogilvy research reveals vast extent and untapped potential of B2B Influencer Marketing in MENA

    Pathbreaking study by Ogilvy is the first of its kind in the world mapping how marketing experts tap B2B Influencer Marketing 100% of Saudi businesses and 96% in the UAE use some form of B2B influence, compared to 75% globally Survey covered 550 senior B2B leaders in 11 global markets including over 100 business leaders in Saudi Arabia and the UAE – nearly 20% of the total ​ DUBAI, UNITED ARAB EMIRATES — February 20, 2024:  The Middle East and North Africa region has embraced Business-to-Business (B2B) influencer marketing faster than global markets, and there is vast potential to tap this channel for impactful stakeholder engagement. This is a top finding of the first-of-its-kind study on B2B Influencer Marketing by Ogilvy, which covered 550 senior decision-makers across 11 global markets, ......read more

    GoPaint Global Campaign Ignites Creativity: Huawei Inspires Digital Artists Worldwide

    Kuwait – Huawei CBG Kuwait , proudly presented GoPaint, a dynamic global campaign designed to fuel creativity and celebrate the artistry of digital creators. Hosted by Noua Art & Cultural Center, located in Al Hamra Shopping Centre, presented an electrifying atmosphere for the digital art activity, uniting a diverse array of emerging talent for a chance to showcase their skills and win a grand prize of $5,000. From 5 January 2024 to 29 February 2024, participants can showcase their digital art skills in an online activity that embodies Huawei’s commitment to sparking creativity. HUAWEI GoPaint Worldwide Creating Activity is a platform for creatives or anyone who loves to create to express themselves, inspire all nature of creativity, and empower more people in artistic creation. The event commenced with an opening ......read more

    Positive Technologies: government agencies and the defense industry are favorite targets of phishing attacks

    Dubai, UAE: 20/02/2024 - Positive Technologies experts analyzed phishing attacks against organizations in 2022–2023. Most often, in phishing messages, criminals pose as contractors. The phishing-as-a-service model has become common practice. Experts predict an increase in the role of AI in both conducting and preventing phishing attacks.  The main objectives of phishing attacks are data theft (85%) and financial gain (26%). One of the channels where criminals can sell the stolen sensitive information is the dark web, where the demand for personal data and credentials of companies' employees and clients is traditionally high. Information can also be stolen for the purpose of spying on an organization or country.  A particular focus of the research is on hacktivists who have become especially active in the midst ......read more

    High levels of digital awareness and a desire for new experiences set to transform the future of retail in Saudi Arabia

    Snap Inc. and Kearney, whitepaper shows growing scope for retailers in the Kingdom to embrace new technologies for a brighter future in retail Riyadh, Kingdom of Saudi Arabia, 19 February 2024: In a bid to catalyze digital innovation in the retail sector, Snap Inc. and Kearney took center stage at the 10th anniversary of Retail Leaders Circle MENA. Highlighting the immense potential and desire for retailers to meet the expectations of tech-savvy Saudi consumers, Snap Inc. introduced their joint whitepaper with Kearney, titled 'Retail Innovation vs. Customer Expectation: Who is Falling Behind?.' As governments and businesses across the Kingdom continue to embrace digital transformation in alignment with Vision 2030, the paper serves as a forward-looking guide for retailers embarking on this journey. Underscoring the ......read more

    National Search and Rescue Centre successfully concludes 3rd edition of International Search and Rescue Conference and Exhibition

    NSRC entered into strategic partnerships with various partners and specialised institutions during the event to further enhance search and rescue services Abu Dhabi, February 16, 2024: Held under the patronage of H.E. Mohammed bin Mubarak Fadel Al Mazrouei, Minister of State for Defence Affairs, the National Search and Rescue Centre (NSRC) successfully concluded the third edition of the International Search and Rescue Conference and Exhibition (INSRC) 2024, a premier global event focused on featuring cutting-edge innovations and best practices in search and rescue sector.   Originally to be held from February 12 to 14, 2024 at Abu Dhabi National Exhibition Centre (ADNEC), the event experienced an overwhelming response from participants and visitors, prompting an extension of an extra day to accommodate ......read more

    GIIS 2024 (UAE): French Mediane Systeme to Host Exclusive Workshop on 5G for IoT Technology

    Global Information Infrastructure and Networking Symposium From 19-21 February 2024 at Canadian University Dubai Rare engineering Case studies for Industry 4.0, Smart Cities, healthcare … Unique opportunity to network with like-minded business professionals and international engineers United Arab Emirates, February 15th, 2024 : As part of the Global Information Infrastructure and Networking Symposium (GIIS 2024), Mediane Systeme, a leading French Technology company, is set to organize a workshop on their 5G for IoT technology at the Canadian University in Dubai (CUD) on February 21st from 9a.m. to 12 noon. This workshop will focus on 5G-mMTC (massive Machine Type Communication) and present rare case studies by engineers seldom seen at international conferences. The event aims to shed light on the advantages of ......read more

    A Fusion of Quality, Sustainability, and Innovations

    96 French Companies to take part in this edition Fruitful Connections to explore French culinary leaders via the Business France Marketplace United Arab Emirates – February 14, 2024- As Gulfood, one of the largest food trade show in the world, opens its doors from 19 to 23 February 2024 and Business France, the national agency supporting the international development of the French economy is set to introduce a delegation of 96 French companies showcasing the latest French food and beverage brandsspread across four specialized pavilions:  Beverages in Za'abeel 2, Dairy in Hall 1, Meat in Hall 3, and World Food in Sheikh  Saeed hall 2, where Business France (stand S2-B70) will  introduce its dedicated marketplace.   The French F&B sector stands as a testament to the country's rich ......read more

    The HUAWEI FreeBuds Pro 3: The only wireless earbuds you'll ever need

    Kuwait - There has never been a better time to buy a new pair of wireless earbuds. Do you know why? Huawei has just made a breakthrough in wireless audio. The recently launched premium wireless earphones, the HUAWEI FreeBuds Pro 3, bring new groundbreaking innovations in sound quality and several other improvements that make the overall experience stellar. One of the limiting factors in earbuds’ sound quality is their small size, which makes it challenging to fit speakers that produce high-fidelity sound. But the new FreeBuds Pro 3 solve that with its dual driver system. The call quality is another area that has seen a massive improvement, with the new earbuds offering a 2.5x improvement over its predecessor. Let’s take a closer look.   Experience the sound of perfection The new FreeBuds Pro 3 comes with an ......read more

    Betting Bliss: Elevate Your Gaming Experience with Football Match Wagers

    Are you ready to take your gaming experience to a whole new level? Look no further than 1xBet's football match wagers! With their wide array of betting options, you'll find yourself immersed in the exciting world of football like never before. Whether you're a die-hard fan or just looking to add some excitement to your weekends, 1xbet has got you covered. At 1xBet, the opportunities are endless. From pre-match bets to live wagers, you'll have the chance to unleash your football knowledge and make some serious winnings. And with their user-friendly interface and cutting-edge technology, placing your bets has never been easier.   Understanding the Basics of Football Match Betting   Football match betting is a thrilling way to engage with the sport you love and potentially earn some money while doing ......read more

    Oman's Smart Vision Summit Gains Momentum with XS.com as Global Sponsor

    Oman, 12th February 2024 – XS.com, the global FinTech and financial services provider for online trading and investing, proudly announces its global sponsorship for the eagerly awaited “Oman Smart Vision” Summit, set to unfold on February 14th and 15th at the esteemed “Sheraton Oman” Hotel in Muscat, Oman. Hosted by “Smart Vision” company, this event is a significant gathering for industry leaders, innovators, and visionaries from the MENA region and beyond. Set against the vibrant backdrop of Muscat, strategically located at the crossroads of international trade routes, the summit promises an engaging platform filled with insightful discussions, interactive sessions, and valuable networking opportunities. "We are delighted to assume the role of Global Sponsor for the Smart Vision ......read more

    Dubai Future District Fund Drives the Future of Finance and Economies with Focus on Innovation and Sustainability

    Dubai, February 8, 2024: The Oversight Committee of Dubai Future District Fund (DFDF) met to assess the Fund's significant achievements to date and outline future strategies aimed at enhancing the entrepreneurial ecosystem in Dubai and the broader UAE. The Oversight Committee reviewed DFDF’s completion of over 25 investments since its inception in 2022 and discussed the AED 1 billion fund’s mission to enhance Dubai's venture capital ecosystem by driving sustainable finance and innovation on a global scale. Launched by His Highness Sheikh Maktoum bin Mohammed bin Rashid Al Maktoum, First Deputy Ruler of Dubai, Deputy Prime Minister and Minister of Finance, and President of Dubai International Financial Centre (DIFC), DFDF is a collaborative effort between the DIFC and the Dubai Future Foundation (DFF). The ......read more

    UAE's first integrated battery recycling plant unveiled as Dubatt invests AED 216 million at Dubai Industrial City

    His Excellency Abdulla bin Touq Al Marri, Her Excellency Dr Amna Al Dahak, Her Excellency Mariam bint Mohammed Saeed Hareb Almheiri, and His Excellency Omar Al Suwaidi preside over inauguration ceremony Musataha agreement signed to accelerate recycling plant’s 50,000 sq.ft. expansion at Dubai Industrial City Fully integrated battery recycling plant will contribute to the goals of the UAE Circular Economy Policy 2031 and Dubai Integrated Waste Management Strategy 2041 Dubai, UAE, 7 February 2024: Dubatt Battery Recycling’s fully integrated battery recycling plant – the first of its kind in the UAE – has been formally inaugurated at Dubai Industrial City, part of TECOM Group PJSC, in the presence of His Excellency Abdulla bin Touq Al Marri, Cabinet Member and Minister of Economy; Her Excellency Dr Amna ......read more

    Huawei's Ultimate Valentine's Day Gift Guide: Inspired Tech for Creativity and Fashion

    The countdown to the most romantic day of the year is on, and Huawei is here to help you express your love with gifts that go beyond the ordinary. Whether your special someone is a trendsetter, a fitness enthusiast, or a tech aficionado, Huawei's lineup of audio devices, smartphones, and wearables has something unique to offer. Dive into the world of Huawei this Valentine's Day with our exclusive offers that are sure to impress. For Her: HUAWEI FreeClip Elevate her audio experience with the Huawei FreeClip, the first open-ear earbuds that blend wireless convenience with elegant design. These chic earbuds, resembling fine jewelry, boast the innovative C-bridge Design for a snug and comfortable fit. Packaged in a sleek shell-shaped charging case with a pearlescent sheen, the FreeClip offers a total music playback time of 36 ......read more

    Global Cyber Security leader ZENDATA joins Ministry of Economy's NextGen FDI Program, sets up regional HQ in UAE

    -World-leading Swiss cybersecurity and threat intelligence firm bringing cutting-edge products, IP and skillsets to the UAE cyber ecosystem via new regional HQ ZENDATA supports the Swiss federal government, global law enforcement agencies and some of the world’s biggest firms including numerous Fortune 100 companies HE Dr Thani Al Zeyoudi: “ZENDATA’s entry into the NextGenFDI program will help us enhance our ability to develop and deploy the latest cutting-edge technologies that will better protect our critical infrastructure, our organisations and our people.” Abu Dhabi, UAE – 06 February 2024: The Ministry of Economy has announced that ZENDATA, a global leader in cybersecurity, is the latest company to join its NextGenFDI program, which provides a suite of market-entry fundamentals to enable ......read more

    HONOR Announces the Launch of HONOR Magic V2 in the UAE

    The thinnest and lightest foldable phone measuring 9.9mm while boasting an industry-leading 5,000 mAh battery and 5 cameras Dubai, UAE – 02/02/2024 – Global technology brand HONOR today announced the launch of the HONOR Magic V2 in the UAE market. This next-generation flagship foldable smartphone will become the thinnest and lightest book-style foldable smartphone on the planet upon release. The release is a bold statement by HONOR which will surely redefine industry benchmarks with significant improvements across form factor, battery, display and user experience. "We are excited to introduce the HONOR Magic V2 to users in the UAE, we believe it will achieve significant success by exceeding consumers expectations across the region, especially with existing users of foldable devices.” Said Mr. Mafeijian (Mr. ......read more

    Ooredoo Kuwait and Cafe 312 Unite to Drive Diversity and Inclusion in the Workplace

    Kuwait City, February 1st 2024:  Ooredoo Kuwait, the prominent telecommunications company, has officially announced its collaboration with Cafe 312, marking a pioneering initiative in Kuwait. Cafe 312 stands out as the first cafe in the country entirely staffed by individuals from the disabled community.  Emphasizing its commitment to corporate social responsibility, Ooredoo's involvement in this venture sets a noteworthy example for the industry at large. By supporting Cafe 312's mission, the collaboration aims to illuminate the cafe's remarkable business model and highlight the invaluable contributions of its uniquely talented employees. Named in honor of the International Day of Persons with Disabilities on December 3, Cafe 312 serves as a beacon of inclusivity in Kuwait. The cafe provides meaningful ......read more

    Samsung Set to Launch AI-Powered Galaxy S24 Series in Saudi Markets

    Riyadh – January 23, 2024 – Samsung Electronics Co., Ltd. has officially disclosed the launch date for its latest flagship device, the Galaxy S24. Come January 31, 2024, Samsung enthusiasts in the Kingdom will immerse themselves in a new era of smartphone experiences enhanced by the cutting-edge artificial intelligence of Galaxy AI. This technology heralds a paradigm shift, promising to revolutionize how users interact with their mobile devices. The highlighted series includes the Galaxy S24 Ultra, Galaxy S24+, and Galaxy S24. The Galaxy S24 series stands out with its AI Live Translate Call, simplifying communication through simultaneous call translation. Users can seamlessly continue voice calls, even with non-fluent language speakers, without relying on third-party applications. Additionally, the Galaxy S24 introduces ......read more

    Etisalat by e& unveils new eLife 5Gbps and 10Gbps Plans, first of its kind in the UAE

    Abu Dhabi, 25 January 2024: etisalat by e& announced two new fibre-to-the-home (FTTH) plans – 5G and 10G – that are set to significantly enhance the connectivity experience for consumers with ultra-fast fibre internet.  Khaled El Khouly Chief Consumer Officer, etisalat by e& said: “The new fibre internet plans 5G and 10G reflect our commitment to customers, providing an opportunity to better cater to their needs and giving them the best digital experience with the highest possible connection speeds.” With the launch of 5 and 10 Gigabit per second speeds, etisalat by e& maintains its position as an innovator and disruptor in communications technology in the region, as it becomes the first provider to introduce speeds exceeding 1 Gigabit per second in the UAE. eLife 5G and 10G – the ......read more

    Samsung and Google Cloud Join Forces to Bring Generative AI to Samsung Galaxy S24 series

    Google’s Gemini Pro and Imagen 2 to deploy in production new text, voice, and image features on the new Samsung Galaxy S24 series Riyadh, Jan. 23, 2024 – Samsung Electronics Co., Ltd and Google Cloud today announced a new multi-year partnership to bring Google Cloud’s generative artificial intelligence (AI) technology to Samsung smartphone users around the globe. Starting with the Samsung Galaxy S24 series announced today at Galaxy Unpacked in San Jose, California, Samsung will be the first Google Cloud partner to deploy Gemini Pro and Imagen 2 on Vertex AI via the cloud to their smartphone devices. “Google and Samsung have long shared deeply held values around the importance of making technology more helpful and accessible for everyone. We’re thrilled that the Galaxy S24 series is the first ......read more

    Ooredoo Unveils AI-Powered Samsung Galaxy S24 Series with Exclusive Launch Offers

    In the dynamic realm of telecommunications, Ooredoo Kuwait, the leading telecom provider, reaffirms its dedication to continuous innovation. As a testament to this commitment, the company has unveiled the much-anticipated Samsung Galaxy S24 series in its stores. The new Samsung Galaxy series promises a revolutionary leap in smartphone technology, boasting cutting-edge features that are set to redefine the customer's digital experience.   Revolutionizing Smartphone Experience with 'Galaxy AI' Featuring groundbreaking AI-driven features, the Galaxy S24 series introduces 'Galaxy AI,' a revolutionary technology that promises to redefine the smartphone experience. This includes on-device two-way voice and text translation for calls and innovative cloud-based functionalities like "Circle to ......read more

    Experience the Ultimate Sound Quality with HUAWEI FreeBuds Pro 3, Now Available in Kuwait

    Kuwait - Huawei announced the availability of its latest flagship wireless earbuds, the HUAWEI FreeBuds Pro 3, in Kuwait with a price of 64.9 KWD. These new generation of TWS earbuds combine fashionable design aesthetics with class-leading audio. They redefine sound fidelity, pushing industry standards to new heights. Besides, the FreeBuds Pro 3 offer a superior call experience with Pure Voice 2.0, noise cancellation with Intelligent ANC 3.0 and Triple Adaptive EQ, as well as a smart connectivity experience for seamless listening. The HUAWEI FreeBuds Pro 3 come in two vibrant colours: Green and Silver Frost. They will be available on Huawei’s official website in Kuwait priced at 64.9 KWD. Premium Sound Quality with Ultra-Hearing Dual-Drivers The HUAWEI FreeBuds Pro 3 is powered by Ultra-Hearing Dual Drivers that delivers an ......read more

    KIB Crowned Best Sharia-Compliant Bank in MENA

    Kuwait, 21 January 2023: In acknowledgment of its continuous efforts and significant contributions to the advancement and expansion of the Islamic finance sector in Kuwait, Capital Finance International (CFI.co) magazine has named Kuwait International Bank (KIB) once again as Best Sharia-Compliant Bank – MENA 2023.  The magazine’s esteemed judging panel selected KIB to receive the award from among a pool of nominated banking and financial institutions, celebrating the Bank as one of the “longest-reigning champions” in the CFI.co awards programs and has been recognized in each of the past nine years. KIB was chosen for its exceptional performance within the Islamic banking sector, its ongoing upward trajectory, solid financial standing, and delivery of high-quality, innovative services across retail ......read more

    Samsung Saudi announces Pre-orders for Galaxy S24 Series in

    Samsung customers in the Kingdom can avail pre-order benefits on the latest Galaxy S24 Series, such as free double storage upgrade, 1-year Samsung Care+ warranty, trade-in benefits and more Riyadh – January 21, 2024 – Samsung Saudi has announced that the new Galaxy S24 Series - Galaxy S24 Ultra, Galaxy S24+ and Galaxy S24 - are now available for pre-order for customers across the Kingdom until January 30th, 2024.  The Galaxy S24 Series ushers in a transformative era for mobile devices, with AI enhancing every aspect of the user experience. From seamless communication through intelligent text and call translations to the Galaxy ProVisual Engine that expands creative possibilities to setting a new benchmark for mobile search, the Galaxy S24 Series, powered by Galaxy AI, is the premium, intelligent experience only ......read more

    Ooredoo Triumphs with Three Prestigious Stevie MENA Awards, Including Two Gold and One Silver, Showcasing Innovation and Excellence

    Kuwait, January 20, 2024:  In a momentous victory, Ooredoo Kuwait, the foremost telecommunications company in Kuwait, has secured three prestigious accolades at the 2024 MENA Stevie Awards, the region's premier global business competition. Established to recognize innovation at organizations and spotlight their noteworthy contributions, these awards underscore Ooredoo Kuwait's unwavering commitment to innovation in the telecommunications sector.   The 2024 Stevie Awards garnered by Ooredoo Kuwait include:   • Gold Award: Ooredoo App - Innovative Achievement in Growth • Silver Award: Ooredoo App - Innovation in Business Info App • Gold Award: Ooredoo Website - Innovation in Business Information on Application Websites   Judged by over 150 professionals from the MENA region ......read more

    Xiaomi Introduces All-new Redmi Note 13 Line-up

    Redmi Note 13 Series will be available for purchase in the UAE from January 19th. Dubai, United Arab Emirates, January 15, 2024:  Xiaomi revealed the much-anticipated Redmi Note 13 Series during an exclusive launch event at the Ritz-Carlton Hotel in Dubai, underscoring Xiaomi's dedication to introducing cutting-edge products in the region. Over 200 attendees, including content creators, tech editors, media representatives, and authorized dealers, eagerly witnessed the unveiling of the four dynamic devices: Redmi Note 13 Pro+ 5G, Redmi Note 13 Pro 5G, Redmi Note 13 Pro, and Redmi Note 13, with prices starting at AED 749.  The event featured an expansive experience zone where guests immersed themselves in firsthand encounters with the remarkable features of the new series. Attendees explored the smartphones and the ......read more

    Upgrading Connectivity: Ooredoo Kuwait Successfully Tests SuperFast 5.5G mmWave Technology

    This upgrade marks a new stage in facilitating digital transformation in the country, positioning Ooredoo Kuwait at the forefront of advanced telecom companies. Kuwait, January 15th, 2024:  In a groundbreaking announcement, Ooredoo Kuwait, the country's leading telecom provider, proudly declares the successful completion of 5G mmWave technology testing in close collaboration with the Communication & Information Technology Regulatory Authority (CITRA). This achievement aims to provide seamless internet and data transfer experiences, solidifying the Ooredoo and CITRA commitment to spearheading technological advancements in the telecommunications sector. The initial trials, focused on Fixed Wireless Access (FWA) and diverse use cases, showcased the myriad benefits of this cutting-edge technology, achieving unprecedented ......read more

    LG's Newest 4k Lifestyle Projector Doubles as a Stylish Art Object

    Boasting Premium Picture Quality with Outstanding Color and Contrast,  LG CineBeam Qube 4K Transforms Almost Any Indoor Spaces into Cinemas  Dubai, Jan. 15, 2024 — LG Electronics (LG) is introducing its latest lifestyle projector, the unique LG CineBeam Qube (model HU710PB). The new 4K model can quickly transform an indoor space into a movie theater and features a compact and light design with a convenient 360-degree rotatable handle. LG’s projection solution also serves as a stylish interior accessory, its eye-catching minimalist aesthetic adding a touch of modern sophistication to the room.  Although one of the smallest projectors available, LG CineBeam Qube is a powerful performer, capable of projecting 4K UHD (3,840 x 2,160) resolution images measuring up to 120 inches. Equipped with an RGB laser ......read more

    Ooredoo Kuwait Expands Nojoom Loyalty Rewards Program with Premier Partnerships

    Kuwait – January 13th, 2023: In a strategic move aligned with its commitment to enhancing the digital experiences of its local community, Ooredoo, Kuwait's foremost provider of integrated communication services and technology, is proud to announce the expansion of its acclaimed customer rewards initiative, the Nojoom Loyalty Program. As part of this initiative, Ooredoo is intensifying its collaboration with leading brands, service providers, and local businesses, aiming to diversify its points-based rewards platform. The telecom giant seeks to enrich its portfolio of commercial and service partners, offering a broader range of world-class brands and quality service providers. These partnerships are designed to cater to the diverse needs of customers' contemporary lifestyles through innovative promotions. Local ......read more

    Ooredoo Kuwait Launches Offers to Cater to Customers' needs during this Season

    KUWAIT CITY, 10th Jan, 2023:  In sync with the much-anticipated outdoor and Keshta season, Ooredoo Kuwait, the leading telecommunications company, is taking innovative steps to connect with its customers. The company is introducing special offers and deals designed to cater to the unique needs of its customers during this season. As a gesture of appreciation for the desert lovers, Ooredoo Kuwait is also offering complimentary Kashta Box gifts. Recognizing the Kuwaiti passion for desert adventures in winter, Ooredoo Kuwait aims to accompany its customers every step of the way, catering to their interests and enhancing their outdoor experiences. As part of this initiative, Ooredoo proudly announces an exclusive partnership with Anker, the globally acclaimed technology brand renowned for its cutting-edge charging solutions. This ......read more

    Etisalat MOTB Starts Tomorrow! Get Ready For the Perfect Fusion of Fun, Flavours and Fashion

    Dubai, United Arab Emirates, 4 January, 2023: It’s almost here! Everyone’s favourite Dubai Shopping Festival (DSF) pop-up, Etisalat MOTB, the original flagship alternative shopping destination, is back. Join in the fun from tomorrow (5 January) right the way through until 14 January at Dubai Design District (d3) - the epicentre of design and creativity in the city.     Prepare to be dazzled with fun, flavours, fashion and more at this free-to-enter open-air market. Discover new designers and pick-up one-of-a-kind items from homegrown and international brands offering vintage treasures and stylish fashion for men women and kids - including the very latest in streetwear and sportswear. Or take home that piece of must-have jewellery and perfect homeware item that you never knew you needed. This is an epic ......read more

    Ooredoo Kuwait Concludes 2023 with a Cascade of Digital and Social Accomplishments

    Ooredoo Kuwait, the prime tech and telecommunications company, wraps up a year of continuous success in 2023. In this comprehensive report, the company highlights major achievements across its operations, spanning technology upgrades, partnerships, and customer-centric campaigns. Additionally, Ooredoo underscores its positive impact on the community through its extensive corporate social responsibility initiatives. The report also includes a concise overview of Ooredoo’s financial performance until the end of September.   Strong Financial Performance    Compared to the same period last year, Ooredoo Kuwait maintained robust financial performance, experiencing a 5% growth in revenues, reaching 185.0 million Kuwaiti dinars by September 2023.  The company also witnessed a commendable 13% increase in ......read more

    du and Abu Dhabi Global Market (ADGM) Forge Strategic Collaboration for Future Opportunities

    ADGM and du are partnering to establish an innovation hub, accelerate digital transformation initiatives, develop the entrepreneurial ecosystem, and implement advanced cybersecurity measures to maximize the benefits of technology and innovation in Abu Dhabi. Dubai, UAE, 19 December, 2023: du, from Emirates Integrated Telecommunications Company (EITC), and Abu Dhabi Global Market (ADGM), announced a strategic collaboration that marks a significant milestone in the pursuit of future business opportunities including joint ventures, product development, and the exploration of emerging technologies. Forged with a shared commitment to technological advancement and business growth, the collaboration brings together the strengths of ADGM, the international financial centre in Abu Dhabi, and du, a pioneer in providing cutting-edge ......read more

    Ooredoo Reshapes Region's Digital Landscape with Successful RISE with SAP Migration to Microsoft Azure in Qatar

    Strategic move promises to upgrade customer experience and empower businesses with AI capabilities       19 December 2023 - Doha, Qatar:  In a groundbreaking move set to redefine the digital landscape in the region, Ooredoo Group today announced the successful migration of its cloud ERP landscape, RISE with SAP, from Amsterdam to Microsoft cloud datacenter region in Qatar.   The migration is a pivotal step in Ooredoo's business transformation and the consolidation of its Enterprise Resource Planning (ERP) solutions across the majority of its ten operating companies. It enables the company to achieve a harmonious blend of superior cloud experience while meeting local data residency and compliance requirements.    As the first techco in the region to adopt RISE with SAP on Microsoft Azure, ......read more

    Etisalat by e& Successfully Completes the Trial of World's First Ultra-high-speed 1.6Tbps Optical Solution

    Abu Dhabi, 18th December 2023: etisalat by e& announced the completion of the world’s first 1.6Tbps per wavelength technology trial on Optical Transport network, marking a major industry milestone in ultra-high-speed optical industry.    This technical achievement demonstrates that etisalat by e& is fully prepared for transmission technologies towards 100T network platform for hyperscale cloud computing and accelerating the 10 Giga UAE initiative that involves providing 10 Gbps connectivity to individuals, homes and enterprises.    etisalat by e& continues leading the optical industry with advanced innovative solutions and early technology adoption. The 1.6Tbps per wavelength technology tested by etisalat by e& in collaboration with Huawei is part of its efforts to provide the most advanced ......read more

    Samsung Electronics MENA and the United Nations Development Programme Announce 'ACT28 AI for Climate Hackathon' to Support Youth Sustainability Efforts

    Hackathon aims to leverage AI, ML, mobile technologies and other frontier technologies to create innovative solutions for climate change challenges Riyadh, December 14, 2023: Samsung Electronics MENA, in partnership with the United Nations Development Programme (UNDP), has announced a regional hackathon to support efforts to tackle climate change and advance sustainable development. The ACT28 AI for Climate Hackathon aims to leverage Artificial Intelligence (AI), Machine Learning (ML), mobile technologies and other frontier technologies to create innovative solutions for climate change challenges.  The announcement was made during a joint high-level fireside chat between Samsung and UNDP as part of activities marking their COP28 participation. The panel featured Omar Saheb, Chief Marketing Officer at Samsung MENA, Alessandro ......read more

    Huawei Unveils its First Open-ear Earbuds and its Largest and Most Powerful Tablet

    The HUAWEI FreeClip, MatePad Pro 13.2", MateBook D 16, and MatePad Air PaperMatte Edition were showcased at the Huawei Innovative Product Launch event in Dubai [Dubai, United Arab Emirates, December 12, 2023] Huawei unveiled its latest tablets, laptops, and earbuds at the Huawei Innovative Product Launch event themed "Creation of Beauty" in Dubai today. Among the new devices launched at the event were the HUAWEI FreeClip ¬— a pair of fashionable earbuds with an open ear design, the HUAWEI MatePad Pro 13.2" — Huawei's largest tablet to date, a refreshed lineup of the MateBook D 16 laptops, and the PaperMatte Edition of the popular HUAWEI MatePad Air. This latest product launch follows in the footsteps of October’s the "Fashion Forward" event, that saw the unveiling of new wearable ......read more

    Prestigious Win for Ooredoo Kuwait's Nojoom Program as 'Best Loyalty & Rewards Program' in the Middle East

    Kuwait-  11th December, 2023:  Ooredoo Kuwait, the leading telecom industry player, proudly announced a significant milestone as its Nojoom Program has been honored with the prestigious title of "Best Loyalty & Rewards Program in the Middle East." This noteworthy achievement highlights Ooredoo's unwavering commitment to delivering exceptional value and customer-centric solutions in the dynamic landscape of the telecommunications industry. The Nojoom Program, recognized as Kuwait's largest loyalty initiative, offers a diverse array of rewards, allowing users to accumulate points across numerous partner outlets. These accrued points can then be redeemed for exclusive offers meticulously tailored to enhance everyday experiences for Ooredoo's valued customers. This rewards program spans diverse ......read more

    Ooredoo Kuwait Caters to its Customers' needs by Introducing New Passport Packages

    Aligned with with the End-of-Year Holiday and the Travel Season,  Kuwait,  10th December, 2023:  As the year draws to a close, Ooredoo Kuwait, the telecom giant, has unveiled an exclusive end-of-year roaming offer to meet the travel needs of its valued customers during the holiday season. Crafted with popular destinations in mind, customers can now enjoy a 40GB roaming internet data allowance, ensuring uninterrupted connectivity for 10 days when traveling to selected countries during the festive period. Moreover, customers can benefit from complimentary inflight roaming services, adding an extra layer of convenience to their travel experience. The selected countries for roaming, including UAE, Bahrain, Jordan, Egypt, France, USA and Thailand, have been thoughtfully chosen to align with travel trends, ......read more

    Ooredoo Kuwait Takes Strides towards Inclusivity and Social Responsibility

    Kuwait, 7th December, 2023: In a progressive move towards fostering an inclusive community, Ooredoo Kuwait proudly announced a significant upgrade in workplace inclusivity through a dedicated Sign Language Workshop. Aligned with the company's commitment to fostering integration and diversity, this innovative upgrade marks a transformative step in celebrating the International Day of Persons with Disabilities. Recognizing the importance of creating an environment where everyone, regardless of their abilities, can actively participate and contribute, Ooredoo Kuwait has orchestrated a skillful session led by Mrs. Wadha Al Nahham, a certified sign language interpreter. The "Stride towards Inclusivity" event aimed to provide employees with essential communication skills in sign language. Mrs. Wadha Al Nahham conducted an ......read more

    Acer Unveils “Conscious Technology” Vision to Help Tackle Climate Change

    Exhibits energy storage solutions and product concepts in Dubai   DUBAI, UAE - (December 7, 2023): Acer Inc. (TWSE: 2353) unveiled today, at a press conference in Dubai, its “Conscious Technology” vision for technology designed and made with consideration for the future. It also shared its ongoing climate efforts, while a showcase of two new energy storage solutions and a climate exhibition featuring technology and product concepts were made open to the public.   Acer has joined the RE100 initiative and committed to sourcing 100% renewable electricity by 2035. It has also pledged to achieve net-zero emissions by 2050. As one of the world’s top ICT companies, Acer seeks to amplify positive impacts on the environment through united actions; 60% of its critical suppliers have committed to RE100 or set ......read more

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    87th Mahzooz Draw Sees 1,712 Participants Take Home Total Prize Money of AED 1,885,900 and a Lucky Winner Bagging 1 Kilogram of Gold In The Golden Summer Draw!

    • Lucky numbers are 11,12,13,21,23 • 34 second prize winners shared AED 1,000,000 • Lucky participant wins 1 kg of gold in the Golden Summer Draw   United Arab Emirates, Dubai, 31 July 2022:  More fortunes changed at the 87th Mahzooz weekly draw, which took place on Saturday 30 July, and witnessed 1,712 participants take home AED 1,885,900 in prize money. Operated by EWINGS, Mahzooz, the leading weekly draw in the UAE has created 25 millionaires since inception and continues to change lives for the better.   As many as 34 participants matched ......read more

    Huawei Releases a New Lineup of Flagship Products during Summer Launch Event in the Middle East and Africa

    Pre-orders in the UAE start today for the Ideal Foldable Phone HUAWEI Mate Xs 2 and the Elegant High-Performance Flagship Laptop HUAWEI MateBook X Pro Dubai, United Arab Emirates [July 27, 2022] Huawei Consumer BG held a Flagship Products Summer Launch Event in Dubai; showcasing a new lineup of flagship devices including the ideal flagship foldable phone HUAWEI Mate Xs 2, a flagship laptop HUAWEI MateBook X Pro, a flagship tablet HUAWEI MatePad Pro, HUAWEI FreeBuds Pro 2 as well as HUAWEI MateBook 16s and HUAWEI MateBook D 16. Come endowed with technological innovations in aesthetics, ......read more

    LG Introduces New UltraGear Gaming Monitor in the UAE

    With Ultra-Fast Reaction, Vibrant Colours and Sharp Details, the New Monitor Delivers  Pro-Level Gaming Experience  DUBAI, July 27, 2022 – Keeping up with the growing popularity of gaming and e-sports in the region, LG Electronics (LG) expanded its premium UltraGear gaming lineup with the new LG UltraGear gaming monitor (model 32GQ850) which will soon be available in the UAE. Designed to meet the needs of today’s gamers, the monitor delivers ultra-fast refresh and response rates, vivid colours, superior details and borderless design for the ultimate gaming ......read more

    Sony Future Filmmaker Awards

    Major new awards program for short films announced    Dubai, UAE - 27th July 2022: Creo is delighted to announce the launch of Sony Future Filmmaker Awards, a major new annual awards program for short films, providing a gateway for the development of creative excellence. Sponsored by Sony and free to enter, the Awards set out to elevate original voices from around the globe with a fresh perspective on storytelling.   Thirty shortlisted filmmakers will be selected and flown to Los Angeles for the Awards ceremony, taking place on February 22, 2023 in the Cary Grant ......read more

    How Samsung is Paving its Way to the Future of Foldables

    In just a short, decisive time, phones that users can fold and flip have gone from a nostalgic memory to cutting-edge mobile technology. Foldables are now a mainstream concept once more and will soon see a further explosion in popularity. Samsung Electronics is not only embracing this future but is driving it. Its highly precise manufacturing processes allow for the production of bendable, ultra-thin glass at scale and its facilities are well prepared to accommodate an exponential climb in foldable market demand. Check out this video and join Samsung on August 10 for the next Galaxy ......read more

    The 86th Mahzooz Weekly Draw Transforms 1,248 more Lives for the Better with AED 1,724,550 in Cash Prizes!

    • Lucky numbers are 8, 10, 28, 38, 39 • 35 second prize winners shared AED 1,000,000 • Three raffle winners, bagged AED100,00 each    United Arab Emirates, Dubai, 24 July 2022: More fortunes changed at the 86th Mahzooz weekly draw, which took place on Saturday 24 July, and witnessed 1,248 participants take home AED 1,724,550 in prize money. Operated by EWINGS, Mahzooz, the leading weekly draw in the UAE has created 26 millionaires since inception and continues to change lives for the better.   As many as 35 participants matched four out of five ......read more

    vivo Gears Up to Release its Turbo-Charged T Series Smartphones

    UAE, 21 July, 2022 - vivo will soon be unveiling a new smartphone series that combines turbo performance, premium photography, and revolutionary design all at an affordable price point. Known as the T series, vivo’s new offering will comprise the T1 5G and T1x models, which have been geared towards mobile gamers and others who demand peak performance from their device. The vivo T1 5G’s 778G Snapdragon processor acts as a strong engine for any demanding gaming experience, with a dynamic screen for a crisp HD experience. The device’s camera is as effective as a portable ......read more

    The Mainstream Moment for Foldable Smartphones Is Here

    I have worked my entire career as an engineer, and I have seen many innovations at Samsung that have pushed the limits of what’s possible with smartphones. Our mission is, and always has been, to create technology that makes people’s lives better. Ten years ago, we set out to create a transformative technology by looking at the one thing all smartphones were synonymous with — a flat rectangular display. We asked ourselves a simple question:How can we have it all – a bigger screen and better portability?   We saw an opportunity not only to design a new ......read more

    UAE Claim VALORANT Victory in the first Amazon UNIVERSITY Esports Masters MENA Series Grand Final

    ■ 40 students representing more than 30 universities from UAE, KSA, Egypt and Morocco have experienced the first Amazon UNIVERSITY Esports international tournament, and competed for a share of $10,000 prize pool in Abu Dhabi (UAE) ■ In VALORANT, UAE’s team ‘Zoomers’ got victory over Moroccan’s ‘Team 2G’, becoming the first university esports champions in the history of the MENA region  ■ 168 universities, 1,700 teams and more than 8,600 players from these countries have participated since November 2021, to reach the first finale ......read more

    Dreams Come True for Long-Term UAE Residents during the 85th Mahzooz Draw

    • Three Raffle Draw winners from India, United Kingdom and Philippines scored a total of AED 300,000    United Arab Emirates, Dubai, 20 July 2022: EWINGS, Managing Operator of Mahzooz, the leading weekly draw in the UAE that has created 25 millionaires since its inception, changed the lives of numerous people with its 85th draw last week. The three UAE residents who each won AED 100,000 are eager to improve the quality of life for their loved ones.     The raffle draw winners are Sharon from the Philippines, John from the UK, and Ramamoorthy from ......read more

    Sony Middle East & Africa Launches Shotgun Microphone ECM-G1 Perfect for Vlogging

    New Microphone Offers High Quality Sound, Anywhere, Anytime Dubai, UAE, 18 July 2022 – Sony Middle East & Africa introduces the new small and lightweight ECM-G1 microphone that enhances the standard of video recording through high-quality sound collection. With ambient sound suppression and clear frontal sound collection, users in the region can enjoy excellent sound quality when capturing content.  Enhance standard of video recording with high quality sound Clear, high-quality sound plays an important role when capturing content for video. The ECM-G1 boasts a ......read more

    Samsung Unveils Experiential Virtual Playground ‘Space Tycoon' on Roblox

    July 18, 2022 – Samsung Electronics Co., Ltd. today announced the launch of Samsung Space Tycoon(“Space Tycoon”), a virtual playground built inside the global metaverse platform Roblox. Space Tycoon is a virtual space where users can create and play games and share experiences using Samsung Electronics’ products together with alien characters in space, taking design and functionality cues from business simulation ‘tycoon’ genre. Samsung has created this service targeting Gen Z customers to provide them with an integrated, metaverse experience where they ......read more

    The Most Affordable Draw in the UAE!

    Mahzooz is the only draw in the UAE where you can become a millionaire for just AED 35. Participate every week for a chance to win AED 10 Million in our Grand Draw or a guaranteed AED 100,000 in the Raffle Draw.  Don’t forget that with every entry made throughout July, you’ll be automatically entered into our Golden Summer Draw where you’ll be in the running to win 1 kg of gold on July 30th! Dream the Golden Dream!  ...read more

    Mahzooz gives British groom AED 10,000,000 Wedding Gift

    • UK expat wins top prize at the 84th Mahzooz draw  • Three top prizes claimed in a span of one month   United Arab Emirates, Dubai, 15 July 2022:  Mahzooz, the leading weekly draw in the UAE, has yet again crowned one more multi-millionaire last Saturday 9 July 2022, the third in a span of one month, giving 26 years-old British expat the most generous wedding gift of AED 10,000,000, five days before his wedding.    Operated by EWINGS, Mahzooz has created 25 multi-millionaires since inception -- three of which in the past four weeks -- and ......read more

    Eight UAE Universities will Battle to be League of Legends and Valorant Champions at Amazon UNIVERSITY Esports Masters MENA

    ■ In the finals, hosted in Abu Dhabi from July 14-17, the UAE teams will face students from KSA, Egypt and Morocco, with whom they will share a total prize pool of $10,000 ■ 168 universities, 1,700 teams and more than 8,600 players from these countries have been competing since November to reach these finals   Dubai, UAE, July 12, 2022.- A total number of eight UAE universities are ready to participate in the first edition of the Amazon UNIVERSITY Esports Masters MENA Series (Amazon UEMasters), which is taking place in Abu Dhabi from July 14-17. They will compete ......read more

    Mahzooz's AED 10 Million Top Prize Claimed Again within Two Weeks of Previous Grand Prize Win!

    United Arab Emirates, Dubai, 6 July 2022: It’s evident that Mahzooz, the leading weekly draw in the UAE, is creating multi-millionares at an unprecedented rate. This week, Anish from Kerala, India, joined this growing list which now consists of 24 multi-millionaires. On Saturday 2 July 2022, Anish matched all five numbers and won the top prize of AED 10,000,000, just two weeks after a Turkish expat scooped up a similar prize in the Mahzooz 81st draw. EWINGS, managing operator of Mahzooz, invited Anish to the company’s headquarter to receive his cheque and celebrate the stunning ......read more

    The New Galaxy A73 5G for Unfiltered Creativity

    Smartphones are powerful tool of self-expression, now with more multimedia opportunities than ever before, customers are on the look-out for a device they can carry around with them to capture the beauty that surrounds them and experience their own creative touch. Though with emerging technologies, many such devices have just become close to inaccessible, which is what makes Samsung’s Galaxy A series so special. Blazing hyper fast 5G connection, a two-day battery life and even more room to hold on to memories and most precious moments: the brand’s all new Galaxy A73 5G brings the ......read more

    Sony Unveils New Gaming Gear Brand “INZONE,” to Maximise Performance and Ability with Upgraded Monitors and Gaming Headsets

    Dubai, United Arab Emirates - 30 June 2022 – Sony today announced INZONE™ a new gaming gear brand for PC gamers that sharpens the senses and maximises gaming ability. INZONE monitors  (not available in the Asia Pacific region) feature incredible, high-resolution and high-dynamic range picture, while the headsets include superior sound and 360 Spatial Sound for gaming. This new brand embraces Sony’s expertise as a pioneer of audio-visual technology, delivering features that will immerse gamers into the action with total focus. Designed for extraordinary performance, ......read more

    Key Features to Look for in Popular Online Slot Games

    Have you tried your hand at online slots before? Do you know what to look for? We have an eye not just for the best slots but also for the key features you want to find in them. By seeking out online slots that fulfil our criteria, you can rest assured that the games you are playing are the very best in the business. Here is everything you need to know about popular online slot games. A Fair RTP Rate Always look for a fair RTP rate. For those who don’t know what RTP is – it is the amount of each stake made available to be won by players (across all time). For instance, a $1 ......read more

    Nokia G11 Plus: Longevity and Flagship Level Promises at Great Value

    Get down to business with the new, dependable, Nokia G11 Plus, for less than AED 530   ● Love it: three-day battery life to combat low battery anxiety  ● Trust it: safe for longer with three years of monthly security updates, twice as many as competitor devices  ● Keep it: three versions of AndroidTM – out of the box with the latest Android 12, future-proofed with two more  and complemented with signature build quality for unmatched endurance   Dubai, UAE, 29th June, 2022 – HMD Global, the home of Nokia phones, today ......read more

    Samsung Galaxy's New Competition will Make Nights Epic in the UAE

    As part of the brand’s Make Nights Epic campaign, users can now submit epic night shot of their city for a chance to win exciting prizes   Dubai, UAE – 24 June 2022 – Samsung Gulf Electronics is proudly displaying the latest enhanced night mode available in the Galaxy portfolio with the “Make Nights Epic” campaign. The campaign took over Dubai by bringing magic to the city skylines with the Galaxy S22 Nightography feature, and now Samsung is inviting residents to #MakeNightsEpic until July 22nd  by capturing the beauty of the UAE at night for a ......read more

    Lenovo and GEMS Education Expand Partnership with Launch of new Esports Zone at GEMS FirstPoint School

    Dubai, United Arab Emirates – June 20, 2022 – Lenovo has announced the expansion of its successful partnership with GEMS Education to further include opportunities for students in gaming. Hot on the heels of Lenovo’s collaboration with GEMS Modern Academy, the rollout of its second Esports program sees GEMS FirstPoint School – The Villa benefit from a range of Lenovo offerings. These include products from the Lenovo Legion and Workstation lines that will allow the school to further level up the intersections of learning and gaming. As part of the collaboration, ......read more

    Top 7 Best Father's Day Gifts from Samsung

    Father’s Day is fast approaching, and families all around are searching for the ideal gift to mark this special occasion. Samsung’s tech portfolio is long time favorite for many because of its sleek, highly personalized, and sustainable charm. Certain devices stand out for their top-notch quality and multi-tasking capabilities so that work, play, health, and wellbeing are all well taken care of – making up the perfect gift for all the dads out there.   Galaxy S22 Series Comprised of three devices: the Galaxy S22, S22+ and S22 Ultra, the Galaxy S22 series gives ......read more

    HONOR Unveils The “Best Camera Flagship Phone 2022” at The Official Launch Event in the UAE

    Dubai, 15 June 2022: Global technology brand HONOR officially revealed its all-new premium flagship smartphone, the HONOR Magic4 Pro 5G through a premium launch event in Dubai.  The event was a testament of HONOR’s state-of-the-art technology and smart innovation by introducing the brand’s flagship line through a magical show. The all-new HONOR Magic4 Pro 5G boosts cutting-edge revolution by delivering new benchmarks in smartphone design, display, photography, videography, charging, and performance, supported with Google Mobile Services.  The event included an ......read more

    Spartan Group Pioneering the Technological Adoption in the Indian Online Gaming Industry

    Integration of NFTs, Phygital rewards, and now with the launch of ‘Spartan-verse’ The Spartan Group becomes the first Indian online gaming company to enter the metaverse, leveraging cutting-edge technologies such as 3D reconstruction, virtual reality, and blockchain to provide customers with a more immersive experience. The ‘Spartan-verse’ is a virtual Hall of Fame, which will honor the legends in the Indian gaming industry. Spartan Group, a leading Indian gaming company, has already integrated NFTs, and Phygital rewards into their marketing and customer experience ......read more

    Make the Night Epic with the Galaxy S22 Series' advanced Nightography

    With the digital world rapidly taking the world by storm, consumers are now more eager than ever to find that ultimate smartphone that can really do it all, for work and play on-the-go. Yearning to answer to the growing consumer demand, Samsung delivered on outstanding multi-tasking capabilities in its latest addition to the Galaxy portfolio, the Galaxy 22 series - encompassing the Galaxy S22, S22+ and S22 Ultra. With a soft spot for creatives, the brand has tailored a series with outstanding advanced Nightography features, carrying endless editing possibilities and all-day battery ......read more

    vivo Launches X80 Pro in the GCC

    The Flagship Smartphone Redefines Premium Mobile Photography Experience in Collaboration with ZEISS    [UAE, June 9, 2022] – vivo today announced the launch of X80 Pro, bringing users the next level of premium mobile experience with new cinematic photography features in collaboration with ZEISS. The new flagship smartphone is available now in Kingdom of Saudi Arabia, United Arab Emirates, Qatar, Kuwait and Sultanate of Oman.   Building on vivo X series’ professional mobile photography foundations, X80 series will enhance user experience in photography ......read more

    The New HUAWEI WATCH FIT 2 Blends Tech with Fashion and Here is How

    The attractive design with a large display, Bluetooth calling, durable battery life and more will get you hooked Dubai, UAE, 08TH June, 2022 - You have probably heard about Huawei's latest smartwatch that mixes Huawei's leading tech with a sleek and fashionable design. HUAWEI WATCH FIT 2 gracefully blends technology with fashion, making it the ideal smartwatch for every fashionista out there. It looks trendy and modern with its large and sharp 1.74-inch AMOLED HD HUAWEI FullView display but is also smart and practical with Bluetooth calling, 10-days battery life, and numerous ......read more

    Behind the Design of the Galaxy Tab S8

    The innovative legacy that the Galaxy lineup is known for doesn’t just stop at its smartphones  it applies to all of Samsung Electronics’ devices, too. While maintaining the characteristics of each device, be it smartphone, tablet, or laptop, the Galaxy design refines each product into a simple form. This unique design integrates advanced technology with the latest trends while maintaining a consistent identity.   The new Galaxy Tab S8 series carries on this legacy. Optimized performance is combined with a refined design to expand the user experience in a way that is ......read more

    vivo X80 Pro is Coming to Redefine Smartphone Photography

    The wait is over … Dubai, UAE – 02, June 2022:  As part of its continuous efforts to introduce innovative and upgraded smartphones, vivo announced today the launch of its flagship smartphone, the X80 Pro, which promises to redefine the photography capabilities of its modern mobiles.  Produced in partnership with German optics and optoelectronics leader ZEISS, the X80 Pro provides exceptional cinematic photography capabilities thanks to its suite of advanced technological innovations. Using the latest ZEISS Cinematic Video Bokeh that provides a cinematic ......read more

    Baseus Showroom Opening

    The well known 3C Digital Accessories brand “Baseus” has launched its new-and the largest-boutique store in the Middle East at Salah Al Din Street, Dubai. The Store is conveniently located right opposite Abu Baker Siddique Metro Stn.  Spanning over 5000 sqft., the store showcases an extensive range of the Baseus Mobile accessories with over 2000 SKU’s ranging from Mobile Chargers, Power Banks, Cables, Car Accessories, Lifestyle products & Small Appliances.   Baseus is partnered on an exclusive basis with Al Arqoob Trading for UAE market and they have ......read more

    Say Hello to the Slimmest 5G Smartphone: Motorola Edge 30 in the UAE

    30th May 2022: Motorola launched the newest addition to its edge family: the motorola Edge 30. Coming in at 6.79mm, the edge 30 is the thinnest 5G smartphone in its class so it takes up less room in your pocket, fits comfortably in your hand, and is still packed with amazing technology inside. Motorola has also given it an eye-catching look, with subtle, jewel-like patterns that shift and change as you tilt the phone from side to side for complexity and depth.  The motorola edge 30 features a powerful 50MP camera system, an ultra-smooth 144Hz 6.5" FHD+ OLED display, ......read more

    Double Your Productivity with the LG Gram +View

    Portable Monitor for LG gram Combines an Ultra-Lightweight Form, Slim Design and a Premium Display for Advanced Multitasking    Dubai, May 25, 2022 – In today's fast-paced world, the ability to multitask and work from anywhere is essential to maximize productivity while keeping up with on-the-go lifestyles. Understanding the needs of today’s dynamic people, LG Electronics (LG) has introduced +view for LG gram (model 16MQ70) to the UAE. It is the series’ first-ever portable monitor from the upcoming 2022 LG gram lineup of premium laptops. Designed to ......read more

    Samsung's Galaxy A73 5G: Where Awesome Truly is for Everyone

    May 24, 2022:  The Galaxy A73 5G was recently launched in the UAE, the latest addition to the most popular existing Galaxy series, now more powerfully connected than ever. This light Galaxy A device not only blazes hyper fast 5G connection, but its two-day battery life can also carry customers’ most demanding multimedia lifestyles – with even more room to hold on to memories and most precious moments. The Galaxy A73 5G brings the latest technologies at the fingertips of all, all in one affordable, sleek and powerful device – where Awesome is truly for all. 5G  ......read more

    du CEO Fahad Al Hassawi Recognised at Top CEO Awards 2022

    Dubai, UAE, May 23rd, 2022: du, from Emirates Integrated Telecommunications Company (EITC), has announced that CEO Fahad Al Hassawi was conferred with the Top CEO Award as one of the top CEOs in the Telecom, Tech & Media category at the Top CEO Awards 2022.  Widely recognized as a leading figure in the industry, Fahad Al Hassawi is responsible for overseeing telecom operations of du's digital lifestyle and innovation divisions, overseeing infrastructure development, technology and network investment, and continued 5G rollout. He is committed to driving innovation, ......read more

    HONOR Launches Powerful HONOR X9 with Flagship-Level Features and Great Value

    Comes equipped with 66W SuperCharge capability and ultra-large screen with super narrow bezel design   UAE, 19th May 2022: Further expanding the HONOR X series portfolio, global technology brand HONOR today announced the launch of HONOR X9 5G in United Arab Emirates. After the success of recently launched HONOR X7, with HONOR X9 HONOR brings users extraordinary charging speeds, an ultra large screen with super narrow bezels, all-round powerful performance, and a sleek and stylish design, all at an affordable price point. Equipped with a 4800mAh   large capacity battery, the ......read more

    Samsung's Global President & Head of Mobile eXperience Business visits MENA region and holds market talks with Samsung MENA executives

    19 May 2022:  In line with Samsung Electronics’ efforts to continuously coordinate with global markets on growth strategies, and the latest industry trends while also highlighting product launches and remarkable milestones, TM Roh, President and Head of Samsung Electronics’ MX (Mobile eXperience) Business, visited the MENA region where he met with the senior MENA executives of Samsung’s markets in Morocco.   During the visit, TM Roh commended the achievements of the MENA markets in the mobile division including the significant leap in sales for the S22 series ......read more

    TDRA is honored by Society for Human Resource Management (SHRM)

    Mohammad Al Kitbi: "We aim to provide a workplace that encourages employees to innovate and achieve the highest productivity levels in an atmosphere of harmony, interaction, and team spirit UAE – 19 May 2022: The Society for Human Resource Management (SHRM) honored the Telecommunications and Digital Government Authority (TDRA), represented in the Human Resources Department, for successfully implementing the Foundational Human Resources Practitioner Certificate Program, the first of its type in the region. The Foundational Human Resources Practitioner Certificate ......read more

    iPhone SE 4 Launch: A Preview

    Meta Description: Looking ahead to the iPhone SE 4 launch in the UAE. Our predictions for the latest addition to the iPhone SE range, and what we’re expecting in the iPhone SE 4.  iPhone SE 4 Rumors: What could the new model entail?   March 2022 saw the launch of the iPhone SE 3 in the UAE and it attracted some serious praise from even the harshest of critics. Having such an affordable iPhone is a rarity in the Apple world. But now, the brand’s mobile devices are a lot more accessible around the world, and to those in Dubai.   A lot of cool stuff was ......read more

    Lenovo Combines Stealth with Apex Performance in the Latest Legion 7 Series Gaming Laptops

    • The new generation of Lenovo Legion Slim 7i and 7 are the world’s most mobile 16-inch gaming laptops1 • The new Lenovo Legion 7i and 7 are the world’s most powerful 16-inch gaming laptops2     May 17, 2022 – Lenovo announced today its latest generation of stylish and savage gaming laptops: the Lenovo Legion 7i and 7 (16”, 7) portable powerhouses, and the thin and light Lenovo Legion Slim 7 and 7i (16”, 7) laptops. Sitting at the apex of gaming performance, the new Lenovo Legion 7i and 7 are now the world’s most powerful ......read more

    Sony Re-Writes the Rules with their newest Industry-Leading Noise Cancelling Headphones – Introducing the WH-1000XM5

    • Immerse yourself in your sound and nothing else thanks to the new WH-1000XM5’s industry-leading noise cancelling  with eight microphones and Auto NC Optimiser • Experience exceptional sound quality and industry-leading call quality  that can be tailored to your world • Enjoy super comfortable wearing and all-day listening with a new design and up to 30 hours battery life    Dubai, UAE - 13 May 2022 – Sony today announced the newest edition of its award winning 1000X series – the WH-1000XM5 wireless, noise cancelling ......read more

    POCO Reaches New Heights with the Apex Flagship POCO F4 GT

    Introducing to the UAE also POCO Watch for an immersive and premium user experience   Dubai, UAE: May 10th 2022  – POCO, a popular technology brand among the world's young techies, launches in the UAE its latest flagship POCO F4 GT smartphone, heralding the apex of power, along with POCO Watch - the brand’s first-ever AIoT products.    Living up to its potential, POCO F4 GT delivers an impressively apex performance with a flagship 4nm Snapdragon® 8 Gen 1 processor, backed by a sophisticated LiquidCool Technology 3.0, a flat AMOLED ......read more

    Lenovo Unveils New Yoga PCs to Empower Consumers to do more, their way

    ● At the pinnacle of portable performance, the new seventh generation of the Yoga Slim premium clamshell laptop line offers power, flexibility, and collaborative features as well as the smart adaptive performance of Lenovo’s X Power paired with the brilliant visuals of Lenovo’s PureSight Display ● Designed for the modern home, the new Yoga AIO 7 has an easily adjustable screen hinge and endless device-to-device collaborative options for a hybrid lifestyle ● Thanks to Lenovo’s CO2 Offset Service, carbon emissions of the new Yoga PCs are offset from ......read more

    5 Types of Photography Styles to Master

    Creativity is in the eye of the beholder, capture your type of photos with Sony Middle East & Africa   Dubai, UAE:  5th May 2022 – Budding photographers, this is your time to experiment with the various genres of photography to find your niche. Once you’ve found what you enjoy, hone your skills towards that genre and excel in it.    With so many different genres of photography to choose from, here are the 5 types of photography styles to master. Most importantly, when it comes to any kind of photography, a sturdy camera, a set of lenses, and a ......read more

    Breathe Clean Air with LG

     LG PuriCare Lineup Delivers Personalized Fresh Air Anywhere at Home Dubai, United Arab Emirates, May, 5, 2022 – 23 million people suffer from asthma worldwide. World Asthma Day is observed every May to spread awareness and care around the globe about the causes and effects of asthma. LG Electronics’ (LG) all-in-one home air solutions are well-designed to deliver the utmost care to those who suffer from asthma and seek a healthier, cleaner lifestyle. Developed to adhere to the needs of people’s at-home lifestyles, the LG air solutions are air purifiers, fans, and ......read more

    Samsung Internet 17.0 Puts Privacy and Security Front and Center

    The official version of Samsung Internet 17.0 is now ready for download on Google Play or Galaxy Store  May 5, 2022 – Samsung Electronics Co., Ltd. officially released Samsung Internet 17.0 today , an upgrade that brings user-centric privacy and security features to the browser. The latest version includes Smart anti-tracking and HTTPS priority access set as defaults, with new ways of web authentication. The overall user experience has also been enhanced, with drag and drop tabs, and additional language options for translation to meet a wide variety of user needs. “With ......read more

    Your top 6 Eid El Fitr Gifts from Samsung

    As Eid El Fitr is now fast approaching, customers are searching for the perfect gift for their family. Holding a special place in our calendar, this occasion is all about showing gratitude, appreciation and sharing with loved ones. Samsung is happy to propose a selection of six innovations on this meaningful occasion, ensuring Eid El Fitr this year, lives long in the memory: The Frame Calling out all the creatives of the family! The Frame is a perfect for all who love art and take pride in experiencing a beautiful home interior. If your family does too, The Frame is another standout ......read more

    Samsung Partners with Microsoft to Enhance user Experiences

    Dubai, UAE – April 29, 2022:  Samsung Gulf Electronics Co., Ltd. announced its partnership with Microsoft to extend Microsoft 365 subscription opportunities to its customers upon purchasing the latest addition to the Galaxy Portfolio, the Galaxy S22 Ultra and the Galaxy Tab S8 series, now with storage options on OneDrive amounting to 1TB. The partnership reinforces the brand’s mission to continue delivering the best services to its customers.  Osman Albora, Head of Mobile Experience Division, Samsung Gulf Electronics said, “Our longstanding partnership with ......read more

    Lenovo Launches Versatile Yoga Tab 13 in the UAE

    Premium tablet features large 2K display, immersive Dolby Atmos audio and Wi-Fi 6 certification for supercharged entertainment and productivity ..Only Android Tablet With HDMI port for Extended / Second Screen   Dubai, United Arab Emirates, 28 April, 2022 – Lenovo has today announced the launch of its Yoga Tab 13 in the UAE, delivering a supercharged audio-visual experience in a sleek and elegant form factor. The introduction of the company’s latest premium tablet offering comes during a time in which more consumers are investing in portable devices to enhance the hybrid ......read more

    Sony Middle East & Africa Introduces New FE 24-70mm F2.8 GM II, the World's Smallest and Lightest F2.8 Standard Zoom Lens

    Newest G Master™ Series Lens in Sony’s Mirrorless E-mount Lineup with Industry-leading Optical Design, Unique Actuator Technologies, Advanced Autofocus and More.   Dubai, UAE - 28, April 2022 – Sony Middle East & Africa announced the 67th lens in its mirrorless E-mount lineup – the highly-anticipated, FE 24-70mm F2.8 GM II (model SEL2470GM2). Sony developed the world’s lightest F2.8 standard zoom lens1 using its leading lens technology to deliver stunning resolution and beautiful bokeh known to Sony’s “G Master” series. The ......read more

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