The MENA region’s premier event for the entertainment industry, DEAL is the perfect platform for those representing the sector’s businesses.

From operators of family entertainment centres to theme parks, water parks, edutainment centres, children’s play areas, arcades, amusement centres and more, this is where the sector’s future is charted.

The event offers an unparalleled platform for exhibitors to showcase their products and innovations, and connect with industry leaders. The exhibition typically draws in over 300 exhibitors from over 40 countries.

DEAL’s comprehensive approach means the show covers all areas of leisure and entertainment, including emerging areas such as VR and egaming. Other related aspects include the Amusement Operator and Franchise Showcase (AOFS). Focused on the licensing and franchising side of the industry, this is a great gateway into the region for established and successful businesses from elsewhere – and vice versa.