• Arabic concerts by Majid Al Muhandis and Mohammed Al Shehhi
• Family-oriented entertainment and activities include renowned cartoon character shows and roaming acts at malls plus Modhesh World
• Chance to win fabulous prizes in retail promotions at malls across the emirate

Dubai, UAE, 21 June 2017:  The Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (Dubai Tourism), is gearing up to usher in the 10th edition of the “Eid in Dubai” celebrations with a diverse line-up of events designed to offer families, residents and visitors many memorable moments during the upcoming Eid Al Fitr.

‘Eid in Dubai – Eid Al Fitr’ is a social initiative that was launched in 2008 to bring together people from diverse communities and cultures from within and outside the emirate under a common theme ‘United in Celebration’.  

This year’s ‘Eid in Dubai – Eid Al Fitr’ celebrations promise to be as exciting as it can get with a range of events and activities for everyone to enjoy including concerts by Arab stars Majid Al Muhandis and Mohammed Al Shehhi, family oriented events hosted by malls including renowned cartoon character shows and performances by roaming artistes, in addition to Modhesh World, one of the most popular indoor edutainment destinations in the region.

To celebrate the 10th edition, ‘Eid in Dubai’ will also have plenty of surprises and prizes for Eid shoppers including the ‘Shop, Spin & Win’ promotion run by  the Dubai Shopping Malls Group, with the support of DFRE, and offering AED 250,000 in instant prizes. 

Saeed Mohammad Measam Al Falasi, Executive Director, Retail and Strategic Alliances, DFRE, said: “As an annual celebration that unites people from different nationalities from across Dubai, there is a great deal of anticipation surrounding the Eid in Dubai events. In celebrating a decade of success this year we want to ensure that everyone in the emirate feels the joy of Eid, in keeping to the true spirit of the Eid in Dubai slogan ‘United in Celebration’. 

“Throughout the year, Dubai is able to come up with such memorable celebrations, special seasons and rewarding retail experiences such as the ‘Shop, Spin & Win’ promotion in large part to the excellent collaboration DFRE enjoys with other government entities and the private sector including its strategic partners. This year’s ‘Eid in Dubai’ is no exception, and our combined efforts will reinforce Dubai’s position as a year-round tourism and shopping destination and the favoured place of families celebrating the joyous occasion of Eid Al Fitr.”

Residents and visitors can continue to experience the vibrant ambience of Dubai’s summer even after the conclusion of the ‘Eid in Dubai’ celebrations with the arrival of the annual extravaganza, Dubai Summer Surprises, which offers six weeks of sales, starting from 1 July and running until 12 August.

For 2017, DFRE’s strategic partners are Emirates, AW Rostamani Group, The Dubai Mall, Majid Al Futtaim Properties, Dubai Festival City, Mercato, Paris Gallery, ENOC, Nakheel, Dubai Duty Free, Meraas and Etisalat. 

‘EID IN DUBAI- EID AL FITR’ CALENDAR OF EVENTS

EID FIREWORKS
2nd night of Eid, Dubai Festival City, Festival Bay
Don’t miss the exclusive musical fireworks at Dubai Festival City, Festival Bay in celebration of Eid Al Fitr at 11pm.

EID IN DUBAI CONCERTS
22 June, Dragon Mart 2
30 June, Dubai Opera

Regional music icon Majid Al Muhandis will perform at Dragon Mart 2 on 22 June,  as part of the world-class entertainment during the ‘Eid in Dubai – Eid Al Fitr celebrations. Local star Mohammed Al Shehhi will light up the celebrations further at a concert to be held on 30 June at Dubai Opera.

RETAIL PROMOTIONS

Shop, Spin & Win
Running now until Eid Al Fitr, Participating malls, 
The popular promotion, ‘Shop, Spin & Win’ run by Dubai Shopping Malls Group with the support of Dubai Festivals and Retail Establishment, offers shoppers spending AED 200 the chance to win instant prizes worth AED 250,000 in a game of spin the wheel. Lucky shoppers can win an array of cash and luxury gifts, worth anywhere between AED 2000 to AED 25,000.   During the three days of Eid, lucky shoppers will get a chance to ‘Spin the Wheel’ at City Center Shindagha, Oasis Mall and Burjuman Mall. 

Shop & Win 
22 – 28 June, Mercato and Town Centre Jumeirah 
Visit Mercato this Eid and indulge in great shopping and discounts in some of your favorite stores.  Spend AED 200 at Mercato or Town Centre Jumeirah between 22nd June – 28th June and you will be entitled to one raffle coupon to enter Eid Al Fitr shop and win promotion and get the chance to win luxury family weekend stays at Rixos The Palm, air wheel scooters from Virgin Megastore,  gift hampers from Anfasic Dokhoon and Damas Jewellery gift vouchers.

MODESH WORLD
20 June – 12 August, Halls 1- 6, Dubai World Trade Centre
Modhesh World will be one of the main destinations to go to during the Eid in Dubai celebrations.  One of the region’s most popular indoor edutainment destinations, Modhesh World features an exciting line-up of activities that allow every visitor to feel relaxed, joyful, curious, and, most importantly, happy! New, attractions include a unique Food Park and dedicated zones occupying an area of 23000 sq. metres that will give families the opportunity to go on a seamless journey of adventure and fun.  Entry tickets are AED 20 while entry is free for kids under the age of 2. Tickets are available at the venue with doors opening from 10am to 10pm from Saturday to Wednesday, 10am till midnight on Thursday and 12pm to 1am on Fridays. Eid holidays can be celebrated at Modhesh World from 10 am all the way till midnight. 

ENTERTAINMENT AT MALLS

Ibn Battuta Mall
The Flintstones – BedRock Star
First day of Eid until 4 July, India Court
Join the famous Fred, Barney, Wilma and Dino as they go face to face with Ivan Egomonstorus! This is the talent show of all talent shows, as Bedrocks’ finest will be out in force to find the most talented act and crown the winner of the BedRock Star!  There will be three shows per day, each of 20 minutes duration and the opportunity to meet your favourite Flintstones Characters at a Meet-and-Greet session, after each show. Kids can also enjoy the workshop area for arts and crafts activities with our Stone Age Characters 

Dubai Festival City 
Families visiting to Dubai Festival City can enjoy some memorable experiences at various activities organised by the mall including the following:

Novo Overdrive Classic Car Exhibition: 
19 – 30 June, Festival Square
This Eid Al Fitr, Novo and Dubai Festival City showcase an 11-day classic car exhibition featuring 8 of rarest and best classic cars, 2 of which are featured on the movie OVERDRIVE. The movie, OVERDRIVE, will be in cinemas on 22nd June 2017.

Power Puff Girls
26 – 28  June, Festival Square
Be part of the power puff girls activation at Dubai Festival City, where kids can enjoy games and arts & crafts workshops for free. 

At the Festival Square and Ikea Court, visitors can also savour Arabic coffee and dates, as part of the traditional hospitality services offered at the Majlis, from 8pm – 11pm until 30 June.

Mercato
First day of Eid until 28 June
Jungle fever hits Mercato this Eid as the international cast of the extraordinary jungle circus swings through the mall in spectacular acts keeping the whole family entertained, visitors will enjoy great shopping, incredible discounts and amazing prizes. The streets of Mercato will come alive during Eid with a variety of energetic and captivating international circus shows; get entertained with the energetic acrobatic show Jungle Circus; the hilarious comedy show Out of the Blues; incredible roaming parades and Kids circus workshops.

Dragon Mart 2
Beep Beep’s Birthday 
Road Runner Live Show and Workshop
25 June - 4 July

Watch the renowned character Beep Beep in action at three shows daily, each of 20 minutes duration. The activity includes Meet-and-Greet sessions and arts and crafts activities. Families can also watch the Road Runner at a live show and workshop.

The Outlet Village
“Bazaar Al Mazyoona” 
22 – 30 June, The Brass Piazza
Bazaar Al Mazyoona is an upscale market that displays the latest designs in Abayas, Jelabiyas and jewelry designed by regional designers. Visitors can enjoy exclusive Eid Al Fitr shopping offers across all stores.

Entertainment by roaming artists
Roaming artists such as clowns, jugglers and comedians will perform at various malls including City Centre Deira, Mall of the Emirates, Dubai Festival City, Ibn Battuta Mall and CITY WALK.

DUBAI SPORTS WORLD
1 June – 2 September 
During Eid Dubai Sports World, the UAE’s largest indoor summer sports venue, will be open to fitness buffs. Dubai Sports World is celebrate its landmark seventh edition with an action-packed schedule of sports, tournaments, academies and activities. Designed for both serious athletes and sporting novices of all ages, the multi-purpose Dubai Sports World 2017 is organised in partnership with Dubai Sports Council.  This year the event features four pro-standard pitches for five-a-side football, four pro-standard pitches for seven-a-side football and rugby, six basketball courts, three tennis courts, twelve badminton courts, a mini cricket pitch, a regulation-sized volleyball court, a state-of-the-art gym by Technogym, a dedicated fitness studio for group classes, a cycling studio, a running track and a free-to-enter Table Tennis Zone.

CITY ATTRACTIONS
Families can also enjoy the diverse activities that will take place at a number of major attractions and landmarks in Dubai during the ‘Eid in Dubai’ celebrations including activations at Dubai Parks and Resorts, IMG Worlds of Adventure and Children’s City.